Office Automation Regional Sales Manager - Stationery Industry

Avatar Advisory - Avatar Human Capital; Johannesburg; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A regional office automation company in Johannesburg seeks an experienced Office Automation Regional Sales Manager to lead and grow sales performance within the stationery sector. Your role will involve managing sales teams, developing key accounts, and driving revenue growth. The ideal candidate will have proven sales management experience in the office automation or stationery industry, strong leadership, and communication skills. This position offers opportunities for regional travel and a performance-based incentive structure.

Benefits

Performance-based commission

Incentive structure

Office-based with field engagement

Qualifications

• Proven experience in regional sales management within office automation, stationery, or B2B consumables.
• Strong understanding of copiers, printers, document solutions, and office equipment.
• Demonstrated success in achieving and exceeding sales targets.

Responsibilities

• Manage and oversee regional sales operations for office automation and stationery.
• Lead, coach, and motivate sales representatives to achieve targets.
• Develop and implement sales strategies aligned with company objectives.

Skills

Sales management

Leadership

Negotiation

Communication

Analytical skills

Education

Relevant sales or business qualification

Job description

Office Automation Regional Sales Manager – Stationery Industry

To lead and grow regional sales performance within the office automation and stationery sector by managing sales teams, developing key accounts, expanding market share, and driving sustainable revenue growth.

Key Responsibilities

• Manage and oversee regional sales operations for office automation, stationery, and related solutions
• Lead, coach, and motivate sales representatives to achieve regional sales targets
• Develop and implement regional sales strategies aligned with company objectives
• Identify and grow new business opportunities while managing key corporate accounts
• Build strong relationships with distributors, dealers, and large customers
• Monitor market trends, competitor activity, and pricing structures
• Prepare sales forecasts, budgets, and performance reports
• Ensure effective use of CRM systems and accurate sales reporting
• Collaborate with marketing, operations, and service teams to improve customer satisfaction
• Ensure compliance with company policies and ethical sales practices

Minimum Requirements

• Proven experience in regional sales management within office automation, stationery, or B2B consumables
• Strong understanding of copiers, printers, document solutions, office equipment, and stationery products
• Demonstrated success in achieving and exceeding sales targets
• Excellent leadership, negotiation, and communication skills
• Valid driver’s licence and willingness to travel regionally

Preferred / Advantageous

• Experience managing dealer and reseller networks
• Knowledge of managed print services (MPS) and service contracts
• Relevant sales or business qualification
• Strong analytical and reporting skills

Key Competencies

• Strategic sales leadership
• Business development and account management
• People management and coaching
• Customer-focused mindset
• Commercial and financial acumen
• Resilience and adaptability

Working Conditions

• Regional travel required
• Office-based with field engagement
• Performance-based commission and incentive structure