Digital Marketing Coordinator

Virgin Active South Africa; Cape Town; On-site; ZAR 250 000 - 350 000; Full time

Job summary

A leading wellness company in Cape Town is looking for a Marketing Coordinator to manage digital and brand marketing efforts. The role involves coordinating campaigns, managing creative assets, and communicating with stakeholders. Candidates should have 2-3 years of marketing coordination experience, a relevant qualification, and skills in project management tools and digital marketing. Join a dynamic team passionate about wellness and fitness, in a role that thrives on organization and collaboration, driving brand success.

Benefits

Opportunities for professional development

Dynamic work environment

Health and wellness benefits

Qualifications

• 2 - 3 years of experience in marketing coordination or project support.
• Ability to collaborate across multiple business units.
• Familiarity with digital marketing channels and creative formats.

Responsibilities

• Manage the end-to-end coordination of all digital and brand marketing campaigns.
• Ensure clear communication of campaign progress and deliverables to stakeholders.
• Support coordination logistics for brand activations and sponsorships.

Skills

Project coordination skills

Communication

Organizational skills

Problem solving

Digital marketing knowledge

Education

Relevant qualification in Marketing or Communications

Tools

MS Office

Google Slides/Docs

Project management tools (Asana, Trello)

Job description

Our purpose is… To change people’s lives for the better through wellness. We are passionate about supporting people to lead healthy fulfilled lives by providing a space where they can focus on their physical, mental and social well-being. Our mission is to create an environment where wellness works for everyone. At Virgin Active wellness is not just about fitness- it’s about creating real experiences that support members in their holistic health journey. We provide a luxury wellness environment that fosters personal growth, community, and transformation. Our approach is accessible, inclusive, and built on the foundation of social wellness. We operate as a full-time onsite function - because we believe the best ideas come to life when we’re collaborating in person, sharing thoughts, and building together.

• Refreshing Real Experiences: Authentic, engaging experiences that inspire lasting
• Holistic Wellness: A comprehensive approach integrating fitness, mental health, nutrition, and recovery.
• Curated Guidance and Progress: Personalized coaching and programs to support sustainable progress.
• Communities Without Conformity: Diverse, welcoming environments where everyone feels empowered.

Campaign Coordination & Delivery

• Manage the end-to-end coordination of all digital and brand marketing
• Track and communicate campaign timelines, deadlines, and
• Act as the central link between internal teams, creative, media, and agencies to keep projects running smoothly.
• Maintain an up to date marketing calendar and proactively flag bottlenecks or

Creative Asset Management

• Centralize and organize all creative assets across platforms and
• Ensure creative files are correctly labeled, version-controlled, and easily accessible for internal and external use.
• Support in packaging and distributing assets across digital, social, product and external media teams.

Stakeholder Communication

• Coordinate internal check-ins, campaign WIPs, and task tracking to keep everyone
• Share regular status updates with stakeholders across
• Ensure clear communication of campaign progress, changes, and deliverables at all

Activation & Event Logistics

• Support the team in coordinating logistics for brand activations, sponsorships and in club
• Liaise with suppliers, venues, and internal teams to ensure on brand, seamless
• Assist with planning timelines, budgets and post-activation wrap-ups.

Presentation & Reporting Support

• Assist in the creation of professional presentations, strategy decks, and campaign
• Format decks in line with brand CI and ensure stakeholder ready output.

Minimum Requirements

• 2 - 3 years of experience in marketing coordination or project support or coordination role
• A relevant qualification in Marketing, Communications, or similar
• Solid project coordination skills with the ability to juggle multiple moving parts
• Ability to collaborate across multiple business units, functions, departments,
• Excellent organizational skills and strong attention to detail
• Proficiency in MS Office and Google Slides/Docs
• Exposure to project management tools (e.g. Asana, com, Trello) is a plus
• Familiarity with digital marketing channels and creative formats (social, display, email)
• Are a natural organizer and problem solver
• Are calm under pressure and thrive in a fast-paced environment
• Love bringing people together and seeing projects through to the finish line
• Are passionate about health, fitness and the Virgin Active brand
• Are always one step ahead and love a good checklist
• Manage multiple stakeholders

Attributes

• Adaptability (must be able to adapt to a fast paced, changing environment)
• Be curious (must be willing to succeed, seek opportunities to learn and grow)
• Have a winning mentality (must be willing to go over and above to achieve success)
• Must be motivated to achieve
• A commitment to making a difference in people’s
• A Growth mindset
• The ability to work
• Trustworthiness (must always act in doing the right thing)
• A drive to create moments of magic for our
• The ability to make decisions and take ownership and responsibility for the
• Action orientation

Additional Skills

• Wellness knowledge, to engage and inspire others to take a holistic approach to
• The ability to be
• The ability to be
• High Interpersonal skills (EQ)