Account Director - Public Relations

InvisionHR; Cape Town; On-site; ZAR 700 000 - 900 000; Full time

Job summary

A dynamic public relations agency in Cape Town seeks a PR Account Director to lead the Account Management team and drive business growth. The ideal candidate will have over 5 years of experience in PR, exceptional communication skills, and a passion for fostering client relationships. You will play a key role in ensuring quality and cultivating a motivating team culture. This position offers a chance to influence both team dynamics and strategic growth.

Qualifications

• 5+ years of proven experience in PR with successful content strategies.
• Exceptional writing and verbal communication skills.
• Portfolio showcasing writing samples.

Responsibilities

• Lead and mentor the Account Management team.
• Ensure high-quality output of agency products.
• Build strong relationships with clients and partners.
• Attract and win new business.

Skills

Leadership

Public Relations

Business Development

Creativity

Project Management

Education

Bachelor's degree in Public Relations, Communications, or Journalism

Tools

Media relations software

Content distribution tools

Job description

As the PR Account Director, you will play a vital leadership role within the agency, acting as both a guardian of quality and an inspirational force for your team.

Your expertise will not only be centered on managing existing accounts but also in pioneering new opportunities that align with the agency's growth objectives.

Our ideal candidate is a motivational leader with a passion for public relations and business development, whose commitment to quality will resonate throughout the agency.

RESPONSIBILITIES

Leadership & Mentoring

• Lead the Account Management team, setting high standards and providing guidance, mentorship, and support.
• Manage individual and team performance, assisting with skill development and career planning.

Quality Control & Workflow Management

• Ensure the highest quality of the agency's products by managing the workflow and quality output of your own work and that of the account management team.

Client Relationship Management

• Build and nurture excellent relationships with clients, agency partners, suppliers, and internal team members.
• Demonstrate a commitment to understanding and fulfilling client needs and expectations.

Strategic Growth & Business Development

• Work closely with the MANCO team to attract and win new business, thereby growing the existing portfolio of clients.
• Contribute positively to the agency's overall growth by setting an example of best‑practice PR account management.

Inspiring Team Culture

• Cultivate a positive and motivating team culture by setting an example, encouraging team members, and fostering an environment of collaboration and innovation.

• Bachelor's degree or diploma in Public Relations, Communications, Journalism, or related field.

• 5+ years of proven experience in PR, including successful content strategies and campaigns.
• Ability to create, pitch, and report client content, exceptional writing and verbal skills.
• Portfolio showcasing writing samples; understanding of grammar and language.
• Knowledge of media relations, social media, content distribution, and relevant software tools.
• Passion for communications and media relations; willingness to stay current with industry trends.

COMPETENCIES

• CreativityStrategic thinking
• Data analysis for insights
• Strong project management skills
• Ability to meet deadlines.
• Manage multiple tasks simultaneously.
• Strong leadership and team management skills.
• The ability to motivate and guide a diverse team.