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VA ORGANIZATION
Assistant Director of Sales (Catering)
Job summary
A leading hospitality management company in Singapore is seeking a seasoned professional to oversee catering sales and client relationships. The successful candidate will possess a degree in Hotel Management or Business Administration, with a minimum of 6 years in related sales and 3 years in a managerial role. You will be responsible for customizing catering packages and maintaining client satisfaction, while contributing to the overall budget. This dynamic role demands excellent communication skills and the ability to work independently in a team-oriented environment.
Qualifications
- Minimum 6 years in sales related to catering or events.
- 3+ years in a managerial role.
- Proven ability to exceed sales targets.
Responsibilities
- Develop and maintain client relationships.
- Customize catering packages for clients.
- Monitor account revenue and competitive landscape.
Skills
Education
Tools
- Ensure revenue strategies implemented are followed through with collaborative interactions and strategy implementation with the Director of Culinary and Beverage Operation.
- Develop and nurture strong relationships with existing clients to encourage repeat business and referrals.
- Conduct client meetings, presentations and site inspections to showcase our catering offerings.
- Work closely with clients to understand their specific catering/event needs and preferences.
- Customize catering packages and menus to meet the unique requirements of each event.
- Manage the team's objectives, performances and achievements, to contribute to the hotel budget.
- Communicate with all Functional leadership in The Robertson House on new offerings, pricing structures, room sizes/space availability and all operational issues.
- Monitor account revenue and business production through various methods such as adjusting strategies, procedures or account coverage as needed to achieve the planned goals.
- Review direct competition and market changes. To ensure complete awareness by the team on how to always meet these changes and of competitors’ activities.
- Prepare monthly group catering forecast and group function room forecast. Oversee the operation of the functions and work closely with various departments to ensure quality service is always delivered to our clients.
- Attend events to network with clients.
- Ensure accurate and timely documentation of all catering agreements and contracts.
- Provide clear event details and preferences to ensure client expectations are met.
- Be responsible for team’s catering budget while contributing to hotel’s total revenue.
- Grow existing businesses, establish and pursue leads to develop business.
- To assist with other ad hoc duties as required by the General Manager.
- Degree in Hotel Management, Business Administration, or any other equivalent qualification required.
- At least 6 years of relevant sales experience in lifestyle events, catering, hotels, standalone restaurant groups or related industries and at least 3 years in managerial capacity.
- Proven track record in catering sales or event sales related field in the lifestyle space.
- Excellent communication and presentation skills.
- Demonstrated ability to meet and exceed sales targets.
- Exceptional customer service and relationship-building abilities.
- Proficient knowledge of Microsoft office applications
- Knowledge of Delphi (Amadeus) and RMS is advantageous
- Strong reading and writing abilities are required.
- Problem solving, reasoning, motivating, organizational and training abilities are used often.
- Team player with high degree of initiative and able to work independently
- Ability to travel to attend workshops, specialized training and or certifications.
- May be required to work nights, weekends, and/or holidays.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.
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