Jobs in Hermosillo, Mexico

We collaborate with top academic institutions and industry leaders and operate with the mindset of a product-driven impact-oriented team valuing initiative curiosity and clarity of execution.

• Strategy & Planning : Develop and implement localized B2B marketing strategies aligning with global objectives to increase brand awareness, drive demand and generate leads in the LATAM region in close collaboration with the CMO.
• Campaign Execution : Create and manage integrated marketing campaigns including demand generation, account-based marketing (ABM), digital marketing (paid social, search, email) and events (webinars, industry events).
• Content & Localization : Develop regionally relevant marketing assets such as whitepapers, case studies and collateral to support sales efforts and resonate with target audiences.
• Data Analysis & Reporting : Track, analyze and report on marketing campaign performance using data to optimize strategies, identify growth opportunities and measure ROI.
• Collaboration & Stakeholder Management : Work closely with sales teams to ensure alignment and support, and build relationships with local media partners, distributors and external agencies.
• Budget Management : Manage and forecast marketing budgets to ensure effective use of funds and achieve growth targets.

Manage, train and work with LATAM Content Manager (already in the team).

• Full‑time remote contract with a flexible schedule.
• A close-knit international team of thoughtful and driven professionals.
• All software licenses and remote work tools you need to be successful in a remote working environment (Slack, Miro, Notion, Zoom etc).
• Room for growth as we scale our portfolio of educational products and formats.

• Minimum of 5 years of experience in B2B marketing with a proven track record in the LATAM market.
• Deep understanding of regional market dynamics, customer behavior and cultural nuances in Latin America.
• Digital Marketing Expertise : Proficiency in digital marketing tools, marketing automation platforms (e.g. HubSpot, Salesforce), CRM systems and performance marketing.
• Analytical Skills : Strong ability to analyze data, derive actionable insights and make data‑driven decisions.
• Excellent written and verbal communication skills, fluent in English and Spanish; Portuguese is often a plus.
• Proven project management skills to oversee campaigns from concept to completion.
• Ability to work effectively in multicultural cross‑functional teams.