Hybrid Paid Ads Lead—Mexico (B2B/B2C)

Ipfdigital; Ciudad de México; Híbrido; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading financial services company in Mexico is seeking a Paid Ads Leader to manage and optimize digital advertising campaigns across various platforms. Emphasizing both B2C and B2B segments, the role requires a strong background in digital marketing, proficiency in major advertising tools, and the ability to analyze performance metrics. The ideal candidate will have a degree in finance or management and a passion for driving impactful marketing strategies in a collaborative environment.

Servicios

Hybrid working model

Work Leave Permissions

Work Life Balance Program

Free Lunch once per week

Team building events

Unlimited online Medical Attention

Self-care

Formación

• Prior experience in digital marketing across various channels.
• Direct experience in managing paid digital marketing campaigns.
• Experience in A/B testing and optimizing campaigns.

Responsabilidades

• Develop and implement paid digital marketing campaigns.
• Manage advertising budgets for maximum ROI.
• Create ad copy that resonates with the target audience.

Conocimientos

Fluent in verbal and written business English

Proficiency in using major advertising platforms

Competence in using analytics tools

Skill in conducting keyword research

Ability to create visually appealing ads

Capability to troubleshoot technical issues

Proficiency in using spreadsheet tools

Educación

Educated to Degree level in accounting/ finance, economics, or management

Herramientas

Google Ads

Google Analytics

Excel

Looker Studio

Tableau

Descripción del empleo

A leading financial services company in Mexico is seeking a Paid Ads Leader to manage and optimize digital advertising campaigns across various platforms. Emphasizing both B2C and B2B segments, the role requires a strong background in digital marketing, proficiency in major advertising tools, and the ability to analyze performance metrics. The ideal candidate will have a degree in finance or management and a passion for driving impactful marketing strategies in a collaborative environment.