Social Media Specialist - Remote

Wirehire; Daerah Khusus Ibukota Jakarta; Hybrid; IDR 8.000.000 - 12.000.000; Full time

Job summary

A retail company is seeking a Social Media Specialist to manage its social media presence. The role involves creating engaging content, managing daily activities across platforms, and collaborating with influencers. The position is hybrid, blending remote work with necessary office attendance in West Jakarta. Ideal candidates are creative, proactive, and possess a Bachelor's degree in Marketing or Communication. Fresh graduates are encouraged to apply.

Qualifications

• Fresh graduates are welcome to apply.
• At least 1 year of experience in social media management.
• Basic skills in design, photography, video editing, and copywriting.

Responsibilities

• Manage daily posting and activities across social media platforms.
• Create engaging content to promote household products.
• Plan and organize content calendars in line with product launches.

Skills

Content creation

Social media management

Creativity

Proactivity

Education

Bachelors Degree in Marketing, Communication, or related field

Tools

Canva

CapCut

Job description

Overview

Location: Hybrid Working
Industry: Retail Household Products

We are a retail company specializing in household products, seeking a Social Media Specialist to manage and grow our social media presence. This role is hybrid: you will mostly hybrid working, but occasional attendance at our West Jakarta office is required for meetings, content creation, or coordination. The position is ideal for someone creative, proactive, and eager to develop their career in digital marketing.

Key Responsibilities

• Manage daily posting and activities across social media platforms (Instagram, TikTok, Facebook, etc.).
• Create engaging content (photos, short videos, reels, captions) to promote household products and campaigns.
• Plan and organize content calendars in line with product launches and promotions.
• Monitor account activity, respond to comments/messages, and engage with followers.
• Assist in collaborating with influencers or partners for promotional campaigns.
• Track and report on basic performance metrics (reach, engagement, followers).
• Stay updated with social media trends and suggest creative ideas relevant to household products.

Requirements

• Bachelors Degree in Marketing, Communication, or related field (fresh graduates welcome to apply).
• At least 1 year of experience in social media management (internship/freelance also considered).
• Basic skills in content creation (design, photography, video editing, and copywriting).
• Familiar with simple editing tools such as Canva, CapCut, or similar.
• Knowledge of paid ads (Meta Ads, TikTok Ads) is an advantage but not required.
• Creative, proactive, and able to work both independently and with a team.
• Willing to attend the office in West Jakarta when required.