Marketing Manager, Luxury Fashion: Campaigns & PR

Michael Page; Jakarta Selatan; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A growing fashion retail company in Indonesia is seeking a Marketing Manager to lead strategic marketing initiatives. The role involves spearheading 360° campaigns, managing influencer collaborations, and enhancing brand presence through PR activities. The ideal candidate has over 10 years of marketing experience, preferably in the fashion sector, with strong leadership and strategic thinking abilities. Competitive benefits are offered.

Benefits

Competitive benefits

Qualifications

• 10+ years of experience in marketing, communications, or brand leadership roles.
• Exposure within fashion, beauty, or lifestyle sectors.
• Deep understanding of the influencer and PR landscape with a strong industry network.
• Proven ability to lead brand activations and PR initiatives.

Responsibilities

• Spearhead end-to-end development of seasonal and brand campaigns.
• Cultivate and maintain partnerships with fashion influencers.
• Organize and execute high-impact press events and brand experiences.
• Direct the creation of visual and editorial content.
• Establish and track key marketing metrics.

Skills

Experience in marketing

Leadership skills

Understanding of influencer landscape

Social media awareness

Strategic thinking

Job description

A growing fashion retail company in Indonesia is seeking a Marketing Manager to lead strategic marketing initiatives. The role involves spearheading 360° campaigns, managing influencer collaborations, and enhancing brand presence through PR activities. The ideal candidate has over 10 years of marketing experience, preferably in the fashion sector, with strong leadership and strategic thinking abilities. Competitive benefits are offered.