Marketing Communications Manager

Bali Jobs Recruitment; Kuta; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A luxury hospitality resort is seeking a Marketing Communications Manager to develop and execute the resort's marketing strategies. You will lead brand storytelling, manage digital marketing efforts, and oversee public relations. The ideal candidate has at least 5 years of experience in luxury hospitality marketing, strong communication skills, and a creative approach to brand aesthetics. This role is pivotal in aligning marketing initiatives with business objectives and enhancing the resort's presence in the market.

Qualifications

• Minimum 5 years of experience in marketing communications or related fields in luxury hospitality.
• Proven experience in a 5-star hotel or boutique lifestyle environment.
• Excellent written and verbal communication skills in English.

Responsibilities

• Develop and execute marketing communications strategies.
• Oversee digital marketing platforms and maintain brand consistency.
• Manage public relations and integrated marketing campaigns.

Skills

Marketing Communications

Brand Marketing

Digital Marketing

Social Media Strategy

Public Relations

Content Marketing

Analytical Skills

Excellent Communication

Creative Thinking

Project Management

Job description

Requirements

• Minimum 5 years of experience in Marketing Communications, Brand Marketing, or Digital Marketing within luxury hospitality, lifestyle, or premium brands
• Proven experience working in a 5-star luxury hotel or resort environment (boutique or lifestyle concept preferred)
• Strong understanding of digital marketing, social media strategy, PR, and content marketing
• Demonstrated ability to manage multiple campaigns and stakeholders in a fast-paced environment
• Excellent written and verbal communication skills in English
• Strong creative sense with attention to brand aesthetics and visual storytelling
• Experience working with creative agencies and media partners
• Ability to analyze performance metrics and translate insights into actionable strategies
• Highly organized, proactive, and able to work independently

Key Responsibilities

• Develop and execute the resorts marketing communications strategy in line with brand positioning and business objectives
• Lead brand storytelling across all channels, ensuring consistency in tone, visual identity, and messaging
• Oversee digital marketing platforms, including website content, social media, email marketing, and online campaigns
• Manage public relations and media relations, including press releases, media visits, influencers, and brand collaborations
• Plan and execute integrated marketing campaigns to promote rooms, dining outlets, events, and lifestyle experiences
• Collaborate closely with Operations, F&B, Sales, and Revenue teams to align marketing initiatives with commercial goals
• Manage content creation, including photoshoots, videos, copywriting, and marketing collateral
• Monitor brand performance, campaign results, and digital analytics, providing regular performance reports and insights
• Maintain strong relationships with external agencies, designers, photographers, and media partners
• Support pre-opening or campaign launches, seasonal promotions, and special events as required