Digital Performance Marketing Advisor

PT. Astra Dharma Wisesa; Remote; IDR 100.000.000 - 200.000.000; Part time

Job summary

A premium cultural tourism startup in Bali is seeking a senior specialist for a project-based role focused on auditing and optimizing digital campaigns. Ideal candidates have at least 5 years of hands-on performance marketing experience and must be comfortable working with real paid ads budgets. The role is part-time, remote, and focuses on data-driven results, not daily execution. Compensation ranges from Rp 5 to 10 million per month based on the project's scope and duration.

Qualifications

• Minimum 5 years of hands-on performance marketing experience.
• Proven experience managing and optimizing real paid ads budgets.
• Comfortable with CPL, CAC, ROAS, and funnel metrics.
• Experience in auditing and turning around campaigns.

Responsibilities

• Audit active campaign performance across multiple platforms.
• Identify bottlenecks in audience, creative, funnel setup, and tracking.
• Rebuild and optimize priority campaigns from setup to creative direction.
• Provide data-driven, concise, and actionable recommendations.

Skills

Performance marketing experience

Data analysis (GA4 / platform analytics)

Paid ads management

Funnel metrics knowledge

Project-based working style

Job description

Job Description

Transfer knowledge ke internal executor.

What You’ll Do

• Audit performa kampanye aktif (Meta / Google / TikTok).
• Identifikasi bottleneck: audience, creative, funnel, setup teknis atau tracking.
• Rebuild & optimize 2–3 kampanye prioritas mulai setup sampai creative direction.
• Susun logic scaling & A/B testing protocol.
• Transfer knowledge ke internal executor.
• Beri rekomendasi berbasis data, ringkas & actionable

This Role Is NOT For

• Junior / fresh graduate.
• Content-only marketer.
• Kandidat yang mencari full-time employment.
• Kandidat tanpa contoh kasus nyata berbasis data.

Contract & Compensation

Type: Project-based / Fractional (remote).

Duration: Audit & optimization: 3–4 minggu, atau Advisory ringan: 3–6 bulan (part-time).

Compensation: Rp 5 – 10 juta / bulan, disesuaikan dengan scope & durasi proyek.

Compensation is time-boxed and outcome-driven, untuk advisory purpose dan bukan eksekusi harian.

How to Apply

Please submit: CV (singkat & relevan) & 1–2 real case examples: Problem → Action → Result (metrics). Your availability & preferred engagement model. Applications without real case examples will not be considered.

Minimum Qualifications

Sebuah startup premium cultural tourism yang sedang dalam fase transisi dari validasi ke scaling. Kami mencari satu orang specialist tingkat senior untuk engagement project-based, guna membantu audit, optimasi, dan persiapan scaling kampanye digital kami yang sudah berjalan.

Bukan posisi full-time. Bukan role eksekusi harian.

Contract · Remote · 3–6 Months

Mandatory Requirements (Read Carefully)

• Min. 5 tahun pengalaman hands-on performance marketing.
• Pernah mengelola & mengoptimasi paid ads budget nyata (bukan simulasi).
• Terbiasa dengan CPL, CAC, ROAS, funnel metrics.
• Pengalaman audit & turnaround campaign (bukan hanya scaling).
• Mampu membaca data (GA4 / platform analytics) dan mengambil keputusan.
• Nyaman bekerja project-based, time-bound, outcome-driven.
• Nice to have: Tourism/hospitality experience - a strong plus.