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SEO Specialist
Zusammenfassung
A leading staffing company in the UK seeks an experienced SEO Specialist to optimize website content for search engines, enhancing visibility and conversions. The ideal candidate will develop comprehensive SEO strategies, execute technical audits, and utilize tools like Google Analytics and SEMrush for performance monitoring. This role demands strong analytical skills, effective communication, and a minimum of 2 years of SEO experience. Join us to drive organic traffic and contribute to our marketing team.
Qualifikationen
- 2–5 years of experience in SEO, agency or in-house.
- Strong understanding of search engine algorithms and ranking factors.
- Proficient with SEO tools like Ahrefs, SEMrush, and Google Search Console.
Aufgaben
- Develop and manage comprehensive SEO strategies.
- Optimize website content and ensure SEO best practices.
- Conduct technical audits and troubleshoot site issues.
Kenntnisse
Tools
We are seeking a skilled and data-driven SEO Specialist to join our marketing team. In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions. You will play a pivotal role in implementing both on-page and off-page SEO strategies and collaborate across content, web development, and marketing teams to drive results.
- Strategy & Execution
Develop, implement, and manage comprehensive SEO strategies that align with business goals.
Conduct competitive analysis to identify gaps and opportunities in search.
Plan and execute keyword research and mapping to targeted landing pages.
- On-Page Optimization
Optimize website content, meta tags, headers, internal linking, and images.
Collaborate with content teams to ensure SEO best practices are implemented in new and existing content.
Monitor site architecture and ensure crawlability and indexability.
- Off-Page SEO
Develop and manage link-building campaigns, outreach, and partnerships.
Monitor backlink profile and identify disavow opportunities.
- Technical SEO
Conduct regular technical audits and troubleshoot crawl errors, page speed issues, and mobile usability.
Work with developers to implement technical fixes including structured data, redirects, XML sitemaps, etc.
- Analytics & Reporting
Use tools like Google Analytics, Search Console, Ahrefs / SEMrush, and Screaming Frog to monitor performance.
Track keyword rankings, CTR, bounce rates, and conversion from organic traffic.
Provide monthly SEO reports with insights and recommendations.
- 2–5 years of experience in SEO (agency or in-house).
- Strong understanding of search engine algorithms and ranking factors.
- Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog, Google Search Console, GA4).
- Experience with CMS platforms like WordPress, Webflow, Shopify, or others.
- Knowledge of HTML / CSS and technical SEO principles.
- Strong analytical and problem-solving skills.
- Excellent communication and project management skills.
- Experience with international SEO or large-scale enterprise websites.
- Basic knowledge of JavaScript, Core Web Vitals, and schema markup.
- Familiarity with A / B testing tools and CRO practices.
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