Marketing Manager jobs in United States

• Fantastic opportunity for a social media manager
• To join a global hairdressing brand

About Our Client

International chain of hairdressing and beauty salons.

Job Description

Social Media Strategy

• Develop and implement a proactive global social media strategy that supports business objectives and brand awareness.
• Oversee and manage content calendars across all key social platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube, and emerging platforms).
• Ensure a balance of organic and paid content, optimizing reach and engagement while supporting broader marketing campaigns.
• Work closely with the creative team to produce high-quality, engaging content (images, videos, reels, stories) that aligns with the brand's tone, values, and visual identity.
• Drive community engagement, fostering authentic interactions and leveraging user-generated content (UGC).
• Stay ahead of social media trends and algorithm changes, ensuring the brand remains an industry leader.

Influencer & Ambassador Partnerships

• Own the global influencer marketing strategy, ensuring the right influencers align with the brand's positioning.
• Identify, engage, and negotiate partnerships with top-tier influencers and content creators in beauty and lifestyle.
• Develop and manage long-term ambassador relationships, ensuring impactful collaborations and ROI.
• Oversee content briefing, approvals, and tracking to ensure consistent, high-quality brand representation.
• Measure and analyze influencer campaign performance, providing recommendations for optimization.

The Successful Applicant

• Proven experience in social media management within the beauty, fashion, or luxury sector.
• Strong leadership skills with experience managing or mentoring a team.
• A proactive, strategic mindset—not just reactive content creation but a vision for social growth.
• Deep understanding of global vs. local social media strategies and how to tailor content accordingly.
• Experience in influencer marketing and community building, with a strong network in the beauty space.
• Hands-on content creation ability—comfortable briefing, creating, and executing engaging social content.
• Data-driven decision-making, with experience using analytics tools to track and improve performance.

What's on Offer

Competitive salary and package

Hybrid working