Global jobs in United States

United Kingdom, London

Why PlayStation?

PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5, PlayStation4, PlayStationVR, PlayStationPlus, acclaimed PlayStation software titles from PlayStation Studios, and more.

PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.

Our Data Science Analytics and Enablement (DSAE) team inspires PlayStation to make impactful, customer centric decisions through flawless integration of data.

Currently there are over 100 people in the global DSAE team, including data science, data governance and analytics professionals. We work closely with engineering and product management teams to deliver data products, insight, predictive analytics, and data visualisation.

Data Scientists in the DSAE team apply sophisticated analytical methods and tools to drive value from the data through methods such as customer segmentation, predictive modelling, forecasting and other algorithms. Our work delivers an in-depth understanding of consumer behaviours and supports multi-channel targeting and personalization.

You’ll join a London-based agile team building and supporting data science products that drive business impact across PlayStation. You’ll collaborate closely with other data scientists, engineers, and product managers to serve teams such as marketing, operations, engineering, product planning, R&D, and finance.

We are hiring for two vital teams within Data Science:

With a focus on forecasting and value modelling, you will help PlayStation quantify and anticipate the future value of our customer base, powering commercial decisions that affect strategy and planning. Your work will enable the business to better understand not just who our customers are, but how their behaviours translate into long-term financial outcomes.

• Partner with commercial, finance, and analytics teams to translate business requirements into actionable products aiding understanding of customer value
• Build and refine predictive models focused on forecasting customer lifetime value (CLV) and a deep understanding of our players’ monetisation behaviours
• Build and deliver reusable data science products in close partnership with engineering
• Clearly communicate modelling rationale, assumptions, and insights to both technical and non-technical audiences
• Help drive data literacy across the business
• Collaborate with a high-performing team of data scientists to apply insights and drive innovation throughout the company.

As a Data Scientist focused on growth modelling, you’ll partner closely with cross-functional teams to prototype, develop and validate models that inform marketing, customer lifecycle, and commercial strategies. You’ll help shape how PlayStation understands its customers and prioritises high-impact engagement opportunities.

• Work as part of a cross-functional team to understand business needs and translate them into testable modelling hypotheses
• Prototype and validate growth-focused models, including churn and purchase propensity, audience segmentation, uplift modelling, and customer lifecycle scoring
• Support experimentation programs with actionable model outputs that enable targeted testing and measurable outcomes
• Build and deliver reusable data science products in collaboration with analytics and engineering
• Clearly communicate your approach and findings to both technical and non-technical partners, building confidence in data-driven solutions
• Drive data literacy and model adoption across the business, enabling broader use of predictive insights
• Stay up to date with emerging tools, techniques, and technologies to continuously improve modelling practices and business impact

Our data scientists also have dedicated time for self-directed exploration (approximately 10%), giving you the opportunity to investigate new tools, techniques, and ideas that can strengthen our data science capabilities.

These are global roles based in London, with occasional travel to partner teams in Europe, the US, and Japan — primarily to Sony offices in California or Tokyo.

You’re someone who’s passionate about turning data into actionable insight — and you bring both the curiosity to explore and the skills to implement. You have the technical depth to work with sophisticated datasets, the communication skills to influence a wide range of teams, and the eye for business to connect data science to commercial growth and operational impact.

• Exceptional analytical and critical thinking, with a structured approach to developing and testing hypotheses that drive performance
• Strong programming and data skills in Python and SQL, with fluency in common data science libraries
• Proven academic grounding, typically with a Master’s or PhD in a technical or mathematical field — or equivalent professional experience
• Experience applying data science techniques such as supervised/unsupervised learning, segmentation, forecasting, causal inference, and uplift modelling
• Demonstrated ability to extract insight from sophisticated, high-volume datasets and apply it to influence commercial or strategic decisions
• Strong commercial competence, with a track record of delivering high-value data science solutions that influence business outcomes
• Excellent communication skills, able present complex technical work clearly to a range of partners
• A collaborative attitude and the ability to align data science work with broader business priorities

• Experience with data science tooling (e.g., workflow orchestrators like Airflow, feature stores)
• Familiarity with visual analytics tools (e.g., Tableau or similar platforms)
• Experience in gaming, digital commerce, or subscription services
• A personal interest in gaming and the entertainment industry
• Discretionary bonus opportunity
• Hybrid Working (within Flexmodes)
• Private Medical Insurance
• 25 days holiday per year
• On Site Gym
• Free soft drinks
• Access to cycle garage and showers

Equal Opportunity Statement:

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.

PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

*

indicates a required field

First Name *

Last Name *

Email *

Phone *

Resume/CV *

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

LinkedIn Profile

Website

What are your salary expectations? *

What is your current notice period? * Select...

Depending upon where you are currently living, it may be necessary for you to relocate if you are appointed to this role. In order that we can ensure that we promptly provide any appropriate relocation support, please confirm the location at which you currently reside. * Select...

If other, please provide.

Have you previously worked for Sony? * Select...

How did you hear about this job? * Select...

If Employee Referral, please provide the name of the employee who referred you.

Do you wish to be considered for other roles? Select...

Do you hold the right to work in the UK? * Select...

If Other, please provide additional information regarding your right to work in the UK.

Would you like to stay connected with us? * Select...

Question: Stay Connected for Future Opportunities ?

Thank you so much for considering a role with us! Should this position not be the perfect fit right now, we would be excited about the chance to explore future opportunities with you. By selecting "Yes," you’ll allow us to keep your details on file for the next 24 months. This means we can reach out to you about other exciting roles that may fit your skills and interests as they come up. We’re eager to stay connected!

We take your privacy seriously and will ensure your information is securely stored and used only for recruitment purposes, as outlined in our (Candidate Privacy Notice ). Please take a moment to review it for more details.

Sony Interactive Entertainment Europe Limited (‘SIEE’) is committed to ensuring that all job applicants and members of staff are treated equally, without discrimination because of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age. Collecting diversity data is intended to help SIEE maintain equal opportunities best practice and identify barriers to workforce equality and diversity. Please read this notification and consent before you decide whether to submit your diversity data in the survey below.

SIEE will treat all survey responses in the strictest confidence, and our personnel with decision-making role in the recruitment process can only see aggregated reports on the results of the survey and cannot allocate these aggregated reports to individual applicants. There is no obligation on you to provide diversity data, SIEE will treat all applicants the same regardless of whether they provide diversity data or not, and any responses to the survey will not affect our decision on your application.

You can withdraw your consent at any time. The withdrawal of your consent does not affect the lawfulness of the processing of your diversity data based on your consent before its withdrawal.

Please tick this box to confirm that you explicitly consent to providing the diversity data below, including the below sensitive information on your racial or ethnic origin, your sexual orientation and your gender identity, and to SIEE using this data as Select...

How would you describe your gender identity? Select...

How would you describe your nationality and/or ethnicity? Select...

Do you identify as transgender? Select...

How would you describe your sexual orientation? Select...