Influencer Marketing Specialist

Havas Group; France; À distance; EUR 40 000 - 55 000; Plein temps

Résumé du poste

A leading marketing agency in France is seeking an Influencer Marketing Specialist to manage and execute influencer campaigns. This role requires a Bachelor's degree in Marketing or Communication, with 2–4 years of experience in the field. Responsibilities include coordinating with influencers, analyzing campaign performances, and ensuring alignment with client objectives. This position offers a permanent contract and a dynamic work environment.

Qualifications

• 2–4 years of experience in influencer marketing, digital marketing, or campaign execution.
• Strong understanding of social media platforms and digital trends.
• Excellent communication and negotiation skills.

Responsabilités

• Plan, execute, and optimize influencer marketing campaigns across social media.
• Manage influencer coordination including briefing and negotiation.
• Analyze campaign data and provide actionable insights.

Connaissances

Influencer marketing

Digital marketing

Campaign execution

Research

Data analysis

Formation

Bachelor’s degree in Marketing or Communication

Description du poste

Overview

Agency : Havas Thailand

Job Description : As an Influencer Marketing Specialist at Havas (Thailand), you will be responsible for executing end-to-end influencer and KOL campaigns that drive brand awareness, engagement, and measurable results. This role focuses on research, influencer selection, campaign coordination, and performance analysis. The Specialist will work closely with internal teams and external partners to ensure campaigns are delivered on time, on budget, and aligned with client objectives.

Responsibilities

• Plan, execute, and optimize influencer marketing campaigns across social media platforms.
• Identify, evaluate, and recommend suitable influencers/KOLs based on campaign requirements.
• Manage influencer coordination including briefing, negotiation, contracting, and content review.
• Track campaign progress to ensure deliverables meet agreed timelines and brand standards.
• Analyze campaign data, prepare reports, and provide actionable insights for improvement.
• Stay up to date with social media trends, emerging platforms, and influencer best practices.
• Collaborate with strategy, creative, and media teams to align influencer activities with overall campaign direction.

Requirements & Qualifications

• Bachelor’s degree in Marketing, Communication, or related field.
• 2–4 years of experience in influencer marketing, digital marketing, or campaign execution.
• Strong understanding of influencer ecosystems, social media platforms, and current digital trends.
• Excellent communication, coordination, and negotiation skills.
• Analytical mindset with ability to interpret data and transform it into insights.
• Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
• Good command of English communication (both written and spoken) is required.

Attitude and Behavior

• Proactive and results-oriented.
• Client-focused mindset with a commitment to delivering high-quality service.
• Adaptable and resilient in a fast-paced and dynamic work environment.
• Enthusiastic and collaborative team player with a positive attitude.

Join Havas Thailand as an Influencer Marketing Specialist and take the lead in planning and executing influencer and KOL campaigns that drive brand awareness, engagement, and measurable results for our diverse range of clients.

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.