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Marketing Data Analyst
Descripción de la vacante
A growing online gambling company is seeking a Marketing Data Analyst to transform raw marketing data into actionable insights. In this fully remote position, you'll analyse campaign performance, track marketing metrics, and collaborate with teams to enhance strategies. Ideal candidates are analytical, detail-oriented, and possess knowledge in digital marketing metrics. Enjoy a flexible work schedule and 30 days of PTO.
Servicios
Formación
- Strong analytical mindset with keen attention to detail.
- Proficiency with tools for basic data manipulation.
- Experience with at least one analytics platform.
- Ability to communicate findings clearly to non-technical stakeholders.
- Knowledge of digital marketing metrics and channels.
- Genuine interest in marketing analytics and data storytelling.
Responsabilidades
- Track, clean, and analyse marketing performance data.
- Develop reports and dashboards to monitor KPIs.
- Partner with marketing team to evaluate campaign effectiveness.
- Assist in implementing tracking solutions.
- Collaborate to design A/B tests and measure results.
Conocimientos
Herramientas
Gamdom is home to thousands of betting options for both sports and casino players to wager on. Since 2016, we have been steadily growing to provide more than just casino games and sports betting events to enjoy; With us, you can enjoy unique bonuses and earn massive rewards simultaneously. Discover all the rewarding features Gamdom can offer you below.
Gamdom is looking for a Marketing Data Analyst to join our growing team. You’ll turn raw marketing data into actionable insights, help optimise campaigns, and support growth initiatives across regions. This is a high-impact role where your work directly shapes marketing strategy and business performance.
- Data Analysis & Reporting
- Track, clean, and analyse marketing performance data across campaigns, channels, and regions.
- Develop and maintain regular reports and dashboards to monitor KPIs such as customer acquisition cost, LTV, conversion rates, and ROI.
- Identify patterns, trends, and anomalies in user behaviour to support decision-making.
- Campaign Performance
- Partner with the marketing team to evaluate campaign effectiveness and suggest optimisations.
- Provide data-backed recommendations on budget allocation, targeting, and creative strategies.
- Attribution & Tracking
- Assist with implementing and maintaining tracking solutions (e.g., UTM parameters, analytics tools, CRM integrations).
- Ensure data accuracy and consistency across sources.
- Insights for Growth
- Collaborate with marketing, product, and CRM teams to design A / B tests and measure results.
- Support user segmentation and personalisation initiatives by analysing customer data.
Required :
- Strong analytical mindset with keen attention to detail.
- Proficiency with tools for basic data manipulation.
- Experience with at least one analytics platform (e.g., Google Analytics).
- Ability to communicate findings clearly to non-technical stakeholders.
- Knowledge of digital marketing metrics and channels (SEO, PPC, affiliate, email, social).
- Genuine interest in marketing analytics, performance measurement, and data storytelling.
Preferred (Nice to Have) :
- Familiarity with SQL or basic querying skills.
- Experience with data visualisation tools (Tableau, Looker, Data Studio, or similar).
- Exposure to the iGaming or crypto industry.
- Work from anywhere - fully remote
- Flexible work schedule to balance life and work
- 30 days PTO to recharge and explore
- Be part of a fast-growing global team
- Equipment allowance to set up your perfect workspace
* El índice de referencia salarialse calcula en base a los salarios que ofrecen los líderes de mercado en los correspondientes sectores. Su función es guiar a los miembros Prémium a la hora de evaluar las distintas ofertas disponibles y de negociar el sueldo. El índice de referencia no es el salario indicado directamente por la empresa en particular, que podría ser muy superior o inferior.
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