Marketing Coordinator jobs in Canada

Are you ready for an exciting and unique opportunity to join the Vaccines Specialty Care team at GSK, responsible for marketing our vaccines to specialists?

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.

Our diverse portfolio consists of vaccines, specialty medicines, and general medicines. Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.

GSK is seeking a Marketing Manager, Specialty Vaccines to join our Vaccines team. This role is hybrid (3 days a week onsite) and reports directly to the Marketing Director, Vaccines. The ideal candidate will reside in the Greater Toronto Area or Montreal.

As the Marketing Manager, Specialty Care, you will be a key contributor in this team’s ambition to redefine the role of specialty care in protecting patients against vaccine‑preventable diseases. You will contribute to brand strategic and operational planning and lead the execution of tactics targeting key HCPs, hospital programmes, and account stakeholders. You will work collaboratively with cross‑functional teams within the Vaccines Business Unit to ensure strong communication, alignment, and collaboration to drive excellence in execution of commercial activities. You will also work closely with the Key Account Management (KAM) team to support implementation of commercial strategy. This strategy will be executed in alignment to GSK values and mission: To unite science, talent, and technology to get ahead of disease together. How we do this is through our people and our culture that is ambitious for patients, accountable for impact and rooted in doing the right thing.

If you are a proven leader with a track record of driving commercial performance and inspiring teams, this is your opportunity to shape the future of vaccines in Canada.

• Demonstrate strong matrix leadership and foster an environment of proactive communication and alignment within the Vaccines Specialty Care cross‑functional team
• Lead execution of tactics within the operational plan working with key internal cross‑functional stakeholders and external partners
• Manage projects supported by vendors (e.g. consultants, creative/media/communications agencies) to ensure high‑quality deliverables aligned with strategic objectives, timelines, and budget
• Develop a deep understanding of treatment goals and patient journeys across specialties of focus; identify information gaps and lead insight generation projects (e.g. advisory boards and market research) to refine and validate strategy, barriers and opportunities, and innovative tactical ideas
• Work closely with training partners to lead the development and implementation of KAM training to ensure alignment on brand positioning, strategy, customer segmentation and messaging to achieve brand objectives
• Provide ongoing analysis and identify market dynamics that have potential to impact business and contribute to opportunity or mitigation planning and implementation
• Manage A&P budget to ensure annual spend is tracked and on target
• Support internal team in building and delivering regular brand business/performance reviews to internal leadership and stakeholders
• Collaborate internally across brands and Business Unit to share best practices to optimize brand and organisational success
• Demonstrate a strong understanding and application of GSK code/values
• Be a key contributor to a performance‑driven environment by bringing a positive mindset and commitment to hold self and others accountable for delivering on cross‑functional objectives

• Bachelor’s degree in life sciences, marketing, business, or related field with 8+ years of pharmaceutical marketing, sales or other relevant commercial experience
• Strong knowledge and previous experience across various therapeutic areas (specialty experience strongly preferred)
• Excellent communication and engagement skills (virtual and live)
• Ability to clearly articulate complex content to management, peers, and customers in individual conversation and group presentation levels
• Strong organisational skills and ability to simultaneously manage multiple projects requiring prioritisation and cross‑functional input
• Strength in challenging both self, peers and status quo
• Able to build strong rapport and trust with colleagues and demonstrates a willingness to raise issues and potential challenges with the intent of quickly finding solutions
• Able to work in ambiguity and in an external landscape where existing precedent may not provide guidance
• Able to effectively work and thrive in a cross‑functional team‑based environment
• Able to quickly move insights to strategic and tactical implementation

• Marketing experience in Cardiology or Endocrinology is preferred
• Experience in commercial team implementing key account management approach is an asset
• Strong working knowledge and demonstrated ability to develop and implement tactics used in hospitals, accounts, and/or health systems
• Bilingual (English and French)

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, colour, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law. GSK is committed to accommodating persons with disabilities. If you need accommodation at any stage of the application process or want more information on our accommodation policies, please contact us at canada-recruitment@gsk.com. Please do not send resumes to this e‑mail and instead apply through the online application process of this posting.

Important notice to Employment businesses/ Agencies: GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.

GSK recherche un(e) Responsable Marketing, Vaccins Spécialisés pour rejoindre notre équipe Vaccins. Ce poste est hybride (3 jours/semaine sur site) et relève directement du Directeur Marketing, Vaccins. Le/la candidat(e) idéal(e) résidera dans la région du Grand Toronto ou à Montréal.

• Démontrer un leadership fort en matrice et favoriser un environnement de communication proactive et d'alignement au sein de l'équipe transversale Vaccines Specialty Care
• Diriger l'exécution des tactiques dans le plan opérationnel en travaillant avec les principaux intervenants internes transversaux et partenaires externes
• Gérer des projets soutenus par des prestataires (par exemple, consultants, agences créatives/médias/communications) pour garantir des livrables de haute qualité alignés sur les objectifs stratégiques, les délais et le budget
• Développer une compréhension approfondie des objectifs de traitement et des parcours des patients dans les spécialités ciblées ; identifier les lacunes d'information et diriger des projets de génération d'insights (par exemple comités consultatifs et études de marché) pour affiner et valider la stratégie, les obstacles et opportunités, ainsi que des idées tactiques innovantes
• Travailler en étroite collaboration avec les partenaires de formation pour diriger le développement et la mise en œuvre de la formation KAM afin d'assurer l'alignement sur le positionnement de la marque, la stratégie, la segmentation des clients et les messages pour atteindre les objectifs de la marque
• Fournir une analyse continue et identifier les dynamiques du marché susceptibles d'impacter l'activité et contribuer à la planification et à la mise en œuvre des opportunités ou des mesures d'atténuation
• Gérer le budget A&P pour garantir que les dépenses annuelles sont suivies et conformes aux objectifs
• Soutenir l'équipe interne dans la construction et la présentation de revues régulières de performance/de business de la marque aux dirigeants et parties prenantes internes
• Collaborer en interne entre marques et unité commerciale pour partager les meilleures pratiques afin d'optimiser le succès de la marque et de l'organisation
• Démontrer une compréhension et une application solides du code/valeurs de GSK
• Être un contributeur clé dans un environnement axé sur la performance en apportant un état d'esprit positif et un engagement à se tenir soi‑même et les autres responsables de la réalisation des objectifs transversaux

• Diplôme de licence en sciences de la vie, marketing, commerce ou domaine connexe avec plus de 8 ans d'expérience en marketing pharmaceutique, ventes ou autre expérience commerciale pertinente
• Solide connaissance et expérience préalable dans divers domaines thérapeutiques (expérience spécialisée fortement préférée)
• Excellentes compétences en communication et engagement (virtuelles et en présentiel)
• Capacité à articuler clairement des contenus complexes à la direction, aux pairs et aux clients, tant dans des conversations individuelles que dans des présentations de groupe
• Compétences organisationnelles solides et capacité à gérer simultanément plusieurs projets nécessitant des priorités et des contributions transversales
• Force dans le défi de soi‑même, des pairs et du statu quo
• Able to build strong rapport and trust with colleagues and demonstrates a willingness to raise issues and potential challenges with the intent of quickly finding solutions
• Able to work in ambiguity and in an external landscape where existing precedent may not provide guidance
• Able to effectively work and thrive in a cross functional team‑based environment
• Able to quickly move insights to strategic and tactical implementation

• Expérience en marketing dans la cardiologie ou l'endocrinologie préférée
• Expérience dans une équipe commerciale mettant en œuvre une approche de gestion des comptes clés est un atout
• Solide connaissance pratique et capacité démontrée à développer et mettre en œuvre des tactiques utilisées dans les hôpitaux, les comptes et/ou les systèmes de santé
• Bilingue (anglais et français)