Recruitment and Program Experience Coordinator
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Position Details
Competition Number: 20250545A/S
Position Title: Recruitment and Program Experience Coordinator
Faculty/Department: La Cité Universitaire Francophone
Employee Group: URFA APT Collective Agreement
Consideration: Open to the Public. CUPE 5791
Job Family Category: Staff
Number of Vacancies: 1
Are you a strategic and relationship-driven professional passionate about student recruitment and creating exceptional program experiences for both local and international applicants? Join us as our new Recruitment and Program Experience Coordinator!
Reporting to the Director of Strategy and Operations (the Director), the Recruitment and Program Experience Coordinator (The Coordinator) is responsible for leading recruitment and admissions initiatives aimed at attracting, admitting, and enrolling qualified students into the programs of La Cité universitaire francophone.
This role supports program enrollment objectives and works with the Director and/or its delegate to identify prospective candidates in traditional, non-traditional, and emerging markets. The position also ensures a seamless, integrated service experience from initial inquiry through to student arrival, serving both local and international applicants. Key responsibilities include conducting research and competitive analysis, identifying strategic partners for revenue generation, and engaging with various stakeholders such as recent graduates, alumni, school boards, and community organizations.
What you’ll do:
Design and implement innovative recruitment strategies, serving as the main point of contact for recruitment efforts- Develop and execute creative recruitment strategies aimed at boosting student enrolment.
- Act as the primary liaison for guidance counsellors, schools, and international education consultants.
- Coordinate local recruitment events, fairs, and school visits, and collaborate with global educational consultants to strengthen international recruitment endeavours.
- Create and deliver dynamic recruitment presentations and interactive activities.
Stakeholder Relationship and Partnership Development- In collaboration with UofR alumni & recruitment services, engage with various college constituents such as recent graduates, alumni, school boards, and francophone community organizations.
- Offer personalized follow-up and assistance to prospective students to facilitate a seamless application process.
Oversee student orientation and global advising, ensuring thorough follow-up, support, and the development of retention initiatives- Assist in establishing a comprehensive support ecosystem for students and improving support mechanisms, focusing on first year students.
- Organize student orientation programs and welcoming activities to enrich the first year experience and conduct group and individual advising sessions to address both academic and personal student needs.
Creation of maps, academic roadmaps, and development of extracurricular programs.- Engage with internal and external stakeholders to support La Cité’s goals, working alongside faculties, departments, federated colleges, and service areas.
- Establish and nurture partnerships with international recruitment agencies and community organizations to enhance La Cité’s visibility on and off campus.
Monitoring and analysis of marketing strategies and collaboration- Collaborate with the Marketing and Communication Manager to improve marketing and communication outcomes, aiming to boost recruitment and retention efforts. This involves assisting in the creation of visually appealing and persuasive marketing materials, executing targeted digital marketing campaigns across various platforms, and analysing campaign performance to optimize strategies and inform decision-making.
La Cité scholarship program, administration and promotion- Collaborate with the Student Service Coordinator to develop and promote scholarship programs by providing guidance to students on available scholarships and monitor and evaluate the impact of scholarship programs on student enrolment and retention.
Plus More: Be ready to take on additional related tasks as assigned – your role is dynamic and essential to our success!
Position Requirements
What You’ll Bring to this Position:- Bachelor’s degree in marketing, Communications, public relations, or a related field.
- Minimum of 5 years related experience.
- Combination of education and experience may be considered.
- Fluency in both French and English
Skills That Will Ensure Your Success in the Role:- Ability to develop and implement strategic enrolment plans that align with institutional goals and objectives.
- Strong problem-solving skills to address barriers to student success and retention.
- Ability to manage multiple tasks and projects simultaneously while maintaining attention to detail.
- Strong interpersonal skills to build relationships with students, faculty, and external partners.
- Excellent written and oral communication skills, essential for engaging with prospective students, parents, and stakeholders.
- Proficiency in analysing enrolment data, generating reports, and making data-informed decisions.
- Competency in using client relationship management (CRM) systems and other relevant technologies to manage recruitment and student success efforts.
- Expertise in leveraging digital platforms and targeted messaging to enhance recruitment and retention.
- Understand higher education policies, procedures, and systems, particularly those related to student recruitment and retention.
- Be familiar with academic planning and co-curricular activities as bridges to strategic enrolment planning.
- Have knowledge of demographic shifts and student profile changes to inform recruitment strategies.
- Be aware of financial aid policies and their impact on recruitment and retention.
- Be proficient in modern marketing strategies and communication techniques to effectively reach diverse student demographics.
Physical DemandsPay Grade APT 4
Salary Range 64,796.00 - 87,436.00 Annually
Status Term
Work Hours 8:30 to 4:30
Duration (if Term/Temporary) 3 years with possibility of extension or becoming permanent
Full-Time/Part-Time Full Time
Preference Posting No Preference
Target Posting Not Targeted
Additional Information
Contact Information
Job Open Date 04/21/2025
Job Close Date 05/04/2025
Open Until Filled No
Diversity Statement
The University of Regina is committed to an inclusive workplace that reflects the richness of the community that we serve. The University welcomes applications from all qualified individuals, including individuals within the University’s employment equity categories of women, persons with disabilities, members of visible minorities, Indigenous persons, individuals of diverse gender and sexual orientation and all groups protected by the Human Rights Code.