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Business Analyst - Marketing (M.F)
Job summary
A leading technology company in Dubai is seeking a Business Analyst – Marketing to drive growth through data insights. The ideal candidate will analyze digital marketing performance, provide actionable recommendations, and collaborate with multiple teams. Required skills include proficiency in SQL, Python, Tableau, and strong analytical abilities. Join a diverse and inclusive environment where you can thrive!
Qualifications
- Strong analytical mindset and ability to understand complex business challenges.
- Experience with data visualization tools such as Tableau and Looker.
- Advanced proficiency in SQL and Python.
- Excellent command of Microsoft Office Suite (Excel, PowerPoint, Word).
- Strong interpersonal skills, team spirit, and effective communication.
- Fluent in English (Arabic or French is a plus).
Responsibilities
- Conduct analyses on digital marketing challenges such as user profiling and conversion funnel optimization.
- Identify performance improvement opportunities and translate insights into actionable recommendations.
- Monitor and evaluate campaign performance through segmentation and conversion funnel analysis.
- Track and report business KPIs daily.
- Ensure proper execution by following project progress closely with teams.
Skills
Tools
Digital Virgo is looking for a Business Analyst – Marketing to contribute to the company’s growth by transforming data into strategic insights and business performance improvements.
As a key member of our digital ecosystem, you will collaborate with Marketing, Acquisition, and MarTech teams to analyse performance, identify optimization levers, and support data-driven decision‑making across multiple digital projects.
- Conduct analyses on digital marketing challenges such as user profiling, acquisition, and conversion funnel optimization.
- Identify performance improvement opportunities and translate insights into actionable recommendations.
- Monitor and evaluate campaign performance through segmentation, conversion funnel analysis, and acquisition channel assessment.
- Track and report business KPIs daily.
- Follow project progress closely with technical, MarTech, and acquisition teams to ensure proper execution.
- Translate business needs into efficient and automated technical solutions.
- Model and ensure data reliability using AWS, Snowflake, and dbt Cloud.
- Design and maintain impactful dashboards in Tableau and Looker to deliver an optimal user experience and actionable insights.
- Strong analytical mindset and ability to understand complex business challenges.
- Experience with data visualization tools such as Tableau and Looker.
- Advanced proficiency in SQL and Python.
- Excellent command of Microsoft Office Suite (Excel, PowerPoint, Word).
- Strong interpersonal skills, team spirit, and effective communication.
- Curious, open‑minded, and eager to learn in a fast‑paced digital environment.
- Fluent in English (Arabic or French is a plus).
Recruitment process :
We will consider only candidates already based in the UAE.
If your profile catches our attention, we will invite you for a first interview with the Human Resources department, followed by a second interview with operational managers.
This opportunity represents much more than just a professional opportunity. At Digital Virgo, we take pride in promoting an inclusive environment that is open to diversity. We all come from different backgrounds and experiences, which is our strength. Our opportunities are accessible to all, regardless of origin, orientation, gender identity, or disability.
Join our diverse and inclusive teams where everyone can grow and succeed.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.