Visual Brand Architect (Jhb / Pta Hybrid)

Datafin; Pretoria; On-site; ZAR 200 000 - 300 000; Full time

Job summary

An innovative AgriTech Start-Up seeks a talented Visual Brand Architect in Pretoria. You will ensure consistent brand identity, design and improve website pages with a focus on UI/UX principles using tools like Figma. The ideal candidate will hold a relevant degree and demonstrate proficiency in design tools, digital asset management, and social media strategies. Join a dynamic team in contributing to brand improvements and marketing initiatives in a creative environment.

Qualifications

• Degree or relevant tertiary qualification such as Graphic Design, Information Design, Multimedia, etc.
• Design tools proficiency including Figma, UI / UX.
• Understanding of Digital Asset Management, Social Media Management and CI Management.

Responsibilities

• Ensure a consistent brand identity across all platforms.
• Design new website pages and improve existing components.
• Develop brand guidelines and manage databases of shared assets.

Skills

Proficiency in design tools including Figma

Understanding UI / UX principles

Digital Asset Management

Social Media Management

Education

Degree in Graphic Design, Information Design, or Multimedia

Job description

ENVIRONMENT

A dynamic AgriTech Start-Up seeks a highly ambitious and talented Visual Brand Architect to join its team.

You will be expected to ensure a consistent brand identity across all internal and external platforms and partnerships, design new website pages & improve existing pages and components, with good UI / UX principles, using Figma / similar platforms.

You will also contribute to improvements in brand identity (including the logo, colour palette, Typography, messaging and icons / other digital assets and the brand strategy).

The position requires a 'go getter' attitude with great Design skills and an understanding of the client base and their UI / UX requirements.

The ideal candidate will also require a suitable Degree or relevant tertiary qualification in Graphic Design, Information Design, Multimedia or similar field with Design tools proficiency including Figma, UI / UX and a solid understanding of Digital Asset Management, Social Media Management and CI Management.

DUTIES

• Ensure a consistent brand identity across all internal and external platforms and partnerships.
• Ensure brand consistency, but individual project identity.
• Contribute to improvements in brand identity (including the logo, colour palette, Typography, messaging and icons / other digital assets and the brand strategy).
• Design new website pages and improve existing pages and components, with good UI / UX principles, using Figma / similar platforms.
• Share website designed pages / components with the Software Development team, in a way that reduces their development time.
• Assist with Frontend Development if possible (after training).
• Design company assets (such as website functions / components, icons, social media design templates, presentation templates, marketing materials / booklets, etc.).
• Manage company assets effectively (i.e. database of assets, sharing with team, Version Control, ease-of-search, consistency, etc.).
• Develop brand guidelines / policies for internal and external use, and training relevant team members in these guidelines.
• Manage databases of shared assets (e.g. partners with the logo).
• Contribute to marketing and social media strategies.

REQUIREMENTS

• Degree or relevant tertiary qualification such as Graphic Design, Information Design, Multimedia, etc.
• Design tools proficiency including Figma, UI / UX.
• Understanding of Digital Asset Management, Social Media Management and CI Management.
• A broad range of Design interest, from social media to company assets, to presentations to marketing material, etc.
• Advantageous
  • Some Frontend coding experience.

ATTRIBUTES

• Passion for Design.
• Structured and organised.
• Honest and adaptable.
• Communicates well and effectively.
• A team player and willing to work long hours towards the greater team goal.