Senior Paid Social Media Consultant - German

Webrepublic; Cape Town; Hybrid; ZAR 30,000 - 70,000; Full time

Job summary

Join a leading digital agency as a Paid Social Media Consultant in Cape Town. This role offers an exciting opportunity to shape and execute impactful social media campaigns for international clients. You'll work closely with a dynamic team, leveraging your expertise in digital marketing and media planning. Your creativity and analytical skills will be essential as you develop innovative strategies and optimize campaigns across various platforms. Enjoy a vibrant work environment that promotes personal growth, collaboration, and exposure to exciting projects with global brands. If you're passionate about digital marketing and ready to make a difference, this is the perfect opportunity for you.

Benefits

Dynamic work environment

Opportunities to work on exciting projects

Learning from experts

Flat hierarchies

Flexible work environment

Competitive compensation package

Qualifications

• 3+ years of experience in digital marketing with a focus on campaign execution.
• Relevant degree in economics, marketing, or communications required.

Responsibilities

• Develop and execute paid social media marketing campaigns.
• Analyze campaign performance and optimize towards KPIs.
• Create media plans and ensure timely deployment across channels.

Skills

Digital Marketing Execution

Campaign Strategy

Media Planning

Analytical Skills

Organizational Skills

Proficiency in German

Proficiency in English

Education

National Diploma

Higher Certificate

Bachelor Degree in Marketing

Tools

META Business Manager

TikTok

LinkedIn

Facebook Reports

GA4

Job description

Over the last decade, Webrepublic has grown from an ambitious startup into Switzerland’s leading digital agency. More recently, Webrepublic has launched a subsidiary in South Africa to work hand-in-hand with our HQ in Switzerland. Our team in Cape Town has grown and we are now looking for a Paid Social Media Consultant to expand our local presence into a large-scale operation.

As a Paid Social Media Consultant, you will be responsible for the strategic as well as the operational and creative implementation of international campaignsof your clients in the English and German speaking markets.

Key Responsibilities
Reporting directly to the Social Media Marketing Team Manager, your duties and responsibilities will include, but will not be limited to:

• Develop, plan, and execute paid social media marketing campaigns using creative campaign approaches and targeted adverts,
• Overview continuous cross-channel campaign monitoring, and optimisation towards KPIs,
• Create detailed performance analysis, reports and dashboard,
• Analyse statistical data on target group behaviour,
• Creation of media plans based on a campaign framework and goals,
• Develop creative briefings for assets and messaging aligned with campaign goals,
• Ensuring timely activations’ deployment across all relevant channels,
• Actively look for innovative marketing approaches.

Qualifications and Skills
As an ideal candidate, you must have the following:

• a National Diploma, Higher Certificate or Bachelor Degree from a recognised college or university with a relevant degree (economics, marketing, communications, media or related sectors),
• At least 3 years of experience in digital marketing execution, strategy, and media planning,
• Are tech-savvy and knowledgeable with tool usage such as META Business Manager, TikTok, LinkedIn, Facebook Reports, GA4, etc.,
• Comprehend data-driven target audience definition and successful campaign execution,
• Are familiar with optimisation options at campaign or ad set level, can analyse campaigns and create meaningful reports,
• Have excellent organisational skills and a self-starter personality,
• Proficiency in German,
• Proficiency in English.

What we offer
On our side, we offer...

• a dynamic work environment fostering personal growth and development,
• opportunities to work on exciting projects with leading global brands,
• learning from Subject Matter Experts across all digital marketing disciplines,
• flat hierarchies and short decision paths, being part of a young, dynamic, and international team,
• exposure to disciplines beyond your own skill set,
• a vibrant office space in Cape Town and a flexible work environment (hybrid work),
• a competitive compensation package.

Are you interested?

We look forward to receiving your online application with a short resume.

Webrepublic is an equal opportunity employer. We encourage candidates from all backgrounds to apply. We will give preference to previously disadvantaged individuals.