Senior B2B Campaign Strategist — Global Growth (Hybrid)

Webrepublic; Cape Town; Hybrid; ZAR 200 000 - 300 000; Full time

Job summary

A leading digital marketing agency in Cape Town is seeking a Senior Digital Marketing Strategist to own multi-market B2B campaigns. The ideal candidate will have 5+ years of experience in digital marketing with a strong analytical mindset and proven ability to manage complex campaigns. You'll lead strategic planning and execution, ensuring seamless campaign delivery and performance optimization. This role offers a dynamic work environment with competitive compensation and hybrid work options.

Benefits

Dynamic work environment

Opportunities to work on exciting projects

Learning from Subject Matter Experts

Flat hierarchies

Vibrant office space

Competitive compensation package

Qualifications

• 5+ years of experience in digital marketing focused on B2B.
• Proven ability to manage complex, multi-channel campaigns end-to-end.
• Solid knowledge of tracking, tagging, and analytics tools.

Responsibilities

• Lead strategic planning and execution of global B2B marketing campaigns.
• Refine client briefs for sharp objectives and target audiences.
• Monitor and optimize campaign performance based on data insights.

Skills

B2B campaign strategy

Analytical mindset

Digital media planning

Stakeholder management

Communication skills

Fluent in English

Education

Higher Certificate, National Diploma, or Bachelor's Degree in marketing or related field

Tools

GA4

Campaign Manager

Job description

A leading digital marketing agency in Cape Town is seeking a Senior Digital Marketing Strategist to own multi-market B2B campaigns. The ideal candidate will have 5+ years of experience in digital marketing with a strong analytical mindset and proven ability to manage complex campaigns. You'll lead strategic planning and execution, ensuring seamless campaign delivery and performance optimization. This role offers a dynamic work environment with competitive compensation and hybrid work options.