Remote Growth Lead: Fintech for Financial Inclusion

M-KOPA; Durban, Johannesburg; Remote; ZAR 1 199 000 - 1 543 000; Full time

Job summary

A leading FinTech company in Durban seeks a Product Growth Lead to drive significant growth through hands-on CRM execution and innovative strategies. You'll be at the forefront of creating financial inclusion for millions across Africa, enhancing campaigns and customer experiences. Ideal candidates have over 5 years of experience in lifecycle marketing and a passion for impactful work. Flexible working arrangements and professional development opportunities are offered.

Benefits

Professional development programs

Family-friendly policies

Well-being support

Qualifications

• 5+ years in product-led growth roles, ideally in fintech.
• Hands-on CRM execution, building automated customer journeys.
• Deep experience with multi-channel campaign strategies.

Responsibilities

• Build and execute lifecycle campaigns for customer journeys.
• Design and run growth experiments to improve retention.
• Own multi-channel campaign strategy and performance.
• Translate data into actionable strategies for growth.
• Document and scale successful campaigns for broader use.

Skills

Lifecycle marketing

CRM execution

Data analysis

Multi-channel campaigns

Structured experimentation

Funnel analysis

Cross-functional collaboration

Tools

CleverTap

Braze

GA4

Mixpanel

Amplitude

Looker

Job description

A leading FinTech company in Durban seeks a Product Growth Lead to drive significant growth through hands-on CRM execution and innovative strategies. You'll be at the forefront of creating financial inclusion for millions across Africa, enhancing campaigns and customer experiences. Ideal candidates have over 5 years of experience in lifecycle marketing and a passion for impactful work. Flexible working arrangements and professional development opportunities are offered.