Product Marketing Manager

Edge Executive Search Group; Centurion; On-site; ZAR 600 000 - 900 000; Full time

Job summary

A well-established automotive company is seeking a Product Marketing Manager in Centurion to oversee product marketing strategies, pricing, and launch execution. The ideal candidate will have 7-10 years of experience in the automotive sector, strong analytical and communication skills, and will work closely with global teams to drive product success. Responsibilities include managing the product lifecycle, leading market research, and ensuring timely model introductions.

Qualifications

• 7–10 years’ post-qualification experience with at least 5 years in an automotive OEM.
• 2–3 years as Product or Marketing Manager.
• Strong business and market acumen.

Responsibilities

• Build product strategies and volume targets aligned to business objectives.
• Lead pricing and positioning activities for product portfolios.
• Manage product portfolio across lifecycle actions with local/global teams.
• Orchestrate customer insights and market research.
• Drive launch planning and project management for new models.

Skills

Analytics

Pricing

Research methods

Project management

Communication skills

Education

BA/BCom Honours in Marketing

Engineering degree

Tools

Excel

PowerPoint

Job description

Product Marketing Manager | Centurion | Permanent

Help shape the future of SUVs and LCVs for a global automotive brand. If you love turning market insight into winning products and flawlessly executed launches, this one’s for you.

You’ll own end-to-end product marketing across planning, pricing, positioning, research, and launch execution for a multi-nameplate portfolio. Working with local and global teams, you’ll translate data into a clear strategy, align stakeholders, and drive lifecycle actions that grow share and profitability.

Our client is a well-established automotive OEM with strong growth ambitions in the South African market. You’ll join a collaborative product function that values analytical rigor, practical execution, and customer-first thinking.

What You’ll Do

• Build product strategies and volume targets aligned to business objectives; map segments, competitors, and economic trends.
• Lead pricing and positioning: price–volume mapping, competitor spider comparisons, and variant-level spec mapping for USPs.
• Manage the product portfolio across lifecycle actions, monthly price positioning, and specification control with local/global teams.
• Orchestrate research: customer/dealer insighting, clinics, focus groups, fleet/rental engagements, and actionable analytics.
• Drive launch planning and project management for new models—timelines, risks, milestones, and cross-functional coordination.
• Support local product development, accessories scope, homologation inputs, and evaluation/durability testing administration.
• Create crisp product briefs, sales training content, and executive presentations; communicate status and decisions to stakeholders.

What You Bring

• 7–10 years’ post-qualification experience with at least 5 years in an automotive OEM; 2–3 years as Product or Marketing Manager.
• BA/BCom Honours in Marketing (or equivalent); engineering degree advantageous; strong business and market acumen.
• Proven strength in analytics, pricing, research methods, and spec/value analysis; advanced Excel and PowerPoint.
• Project management capability and stakeholder leadership across sales, marketing, after-sales, engineering, logistics, and finance.
• Clear, persuasive communication and presentation skills; collaborative, resilient, and customer-centric mindset.

What Success Looks Like

• Winning product strategies per nameplate with clear RTWs, target customer profiles, and evidence-based pricing.
• On‑time, low‑risk model introductions with tight project control and visible cross‑functional alignment.
• Accurate, controlled specifications and lifecycle actions that protect margin and grow share.
• Continuous insight flows from dealers and customer,s translated into pragmatic product corrections and local variant opportunities.
• Clear, executive‑ready presentations and training that equip commercial teams to sell on value.