Marketing Research Analyst

stepaheadstaffing; Johannesburg; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A staffing agency in South Africa is looking for a Marketing Research Analyst responsible for collecting, analyzing, and interpreting market data. The ideal candidate will have a Bachelor’s degree in a related field and experience in market research or data analysis. Strong analytical skills and the ability to communicate insights clearly are essential. This role supports informed marketing and business decisions, guiding strategy and product development.

Qualifications

• Bachelor’s degree in a relevant field.
• Experience in marketing research or data analysis.
• Experience with research methodologies and analytical tools.

Responsibilities

• Collect, analyse, and interpret market data.
• Support marketing and business decisions with insights.

Skills

Strong analytical and critical thinking skills

Ability to interpret complex data and communicate insights clearly

Strong written and verbal communication skills

Attention to detail

Problem-solving ability

Education

Bachelor’s degree in Marketing, Market Research, Statistics, Economics, Business, or a related field

Job description

The Marketing Research Analyst is responsible for collecting, analysing, and interpreting market, customer, and competitor data to support informed marketing and business decisions. The role turns data into actionable insights that guide strategy, campaigns, product development, and customer engagement.

Requirements

Qualifications

• Bachelor’s degree in Marketing, Market Research, Statistics, Economics, Business, or a related field

Experience

• Experience in marketing research, data analysis, or insights roles
• Experience working with research methodologies and analytical tools

Skills & Competencies

• Strong analytical and critical thinking skills
• Ability to interpret complex data and communicate insights clearly
• Strong written and verbal communication skills
• Attention to detail and problem-solving ability