Marketing Manager

SA Sales Fraternity; Johannesburg; On-site; ZAR 40 000 - 80 000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to lead their marketing initiatives. In this pivotal role, you will develop and execute innovative marketing strategies to promote cutting-edge solutions in the food services industry. Collaborating with sales and product development teams, you will manage a talented marketing team, oversee digital marketing efforts, and ensure alignment with business objectives. This role offers the opportunity to make a significant impact through creative campaigns and strategic leadership, all while working in a supportive and collaborative environment.

Qualifications

• Proven experience as a Marketing Manager or similar role.
• Strong understanding of digital marketing and social media platforms.
• Ability to present at Exco board meetings.

Responsibilities

• Develop and implement comprehensive marketing plans and strategies.
• Manage and oversee all marketing activities, including digital marketing.
• Lead, mentor, and develop the marketing team.

Skills

Digital Marketing

Content Creation

Social Media Management

Market Research

Analytical Skills

Leadership

Communication

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Tools

Marketing Software

Job description

Founded in 1981, this multinational company has become a leader and multi-award-winning provider of cutting-edge solutions for commercial and industrial kitchen concepts, as well as food preparation equipment for the food services industry. What sets it apart is its ability to offer a complete turnkey solutionfrom concept design and equipment manufacturing to supply, installation, user training, and ongoing support and maintenance.

Position Overview :

As a Marketing Manager, you will be responsible for developing and executing marketing strategies to promote our products and services. You will lead a team of marketing professionals and work closely with the sales and product development teams to achieve our business goals. (You will have 1 Senior Marketing Coordinator & 2 Junior Marketing Coordinators reporting into you & making up your cohesive team )

Key Responsibilities :

Develop and implement comprehensive marketing plans and strategies.

Manage and oversee all marketing activities, including digital marketing, content creation, and social media.

Conduct market research to identify trends and opportunities.

Collaborate with the sales team to align marketing strategies with sales objectives.

Monitor and analyse the performance of marketing campaigns and adjust strategies as needed.

Manage the marketing budget and ensure cost-effective marketing solutions.

Build and maintain relationships with key stakeholders, including suppliers, customers, and industry partners.

Lead, mentor, and develop the marketing team.

Organize and participate in trade shows and industry associations.

Oversee all marketing media, including print, digital, and social media.

Create engaging video content to promote our products and services.

Oversee the company websites and e commerce sites

Qualifications :

Bachelors degree in Marketing, Business Administration, or a related field.

Proven experience as a Marketing Manager or similar role.

Strong understanding of digital marketing and social media platforms.

Excellent communication and interpersonal skills.

Ability to think creatively and strategically.

Strong analytical and problem-solving skills.

Experience with marketing software and tools.

Leadership skills with the ability to motivate and manage a team.

Your ability to present at Exco board meetings & convey marketing strategies & report on the effectiveness of your teams work is a big plus (Not critical, but a nice to have)