Marketing Manager Automotive Industry (Africa Expansion)
Location: Johannesburg (Fourways/ Roodepoort)
Salary: R40 000- R60 000 (Basic + Incentives)
Are you astrategic and results-driven Marketing Managerwith experience in theautomotive retail or commercial salesindustry? Our client is seeking adynamic marketing professionalto lead brand growth andsales expansion.
Requirements:
- ️5+ years of experiencein amarketing role.
- ️Marketing across the African continent (Advantageous)
- ️Expertise in both traditional and digital marketing strategies beyond just social media.
- ️ Strong understanding ofB2B and B2C marketingwithin the automotive sector would be preferred.
- ️ Ability toanalyze data, optimize campaigns, and drive measurable results.
- ️ Excellentcommunication, negotiation, and project management skills.
Key Responsibilities:
- Develop and executecomprehensive marketing strategiesto increase brand awareness anddrive sales across African markets.
- Graphic DesignCreate visual materials for marketing campaigns, including digital ads, brochures, and social media content.
- Implement and manage various marketing approaches, including:
- Retail MarketingPromotions, point-of-sale materials, showroom activations to boost dealership sales.
- B2B & Fleet MarketingTargeting fleet buyers and businesses with tailored campaigns.
- Digital MarketingWebsites, email campaigns, SEO, paid media strategies beyond social media.
- Event & Sponsorship MarketingPlanning trade shows, exhibitions, and sponsorships to enhance brand visibility.
- Content & Brand StorytellingCreating engaging campaigns to build customer loyalty and trust.
- Strategic Partnerships & Trade MarketingCollaborating with industry partners and suppliers to strengthen brand positioning.
- Identifynew market opportunitiesand implement campaigns tailored todiverse African audiences.
- Collaborate closely withsales teamsto drive lead generation and increasesales conversions.
- Managebrand positioning, promotional activities, and campaign rolloutsacross multiple African regions.
- Conductmarket researchto understand consumer behavior, industry trends, and competitive positioning.
- Establish and maintain strong relationships withindustry stakeholdersandtrade partners.
- Overseemarketing budgets, ensuringROI-driven executionacross multiple platforms and strategies.
Why Join?
Lead the African market expansionfor a reputable organisation.
Work in a fast-growing, dynamicenvironment.
Drive impactful marketing campaignsshaping the future of automotive sales in Africa.
Apply Now!If you have the expertise and passion formarketing in the automotive industry, we want to hear from you!