Growth-Focused Digital Marketing Architect

Fundi Capital Pty Ltd; Roodepoort; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading financial services company in Roodepoort seeks a Digital Marketing Specialist to enhance brand initiatives and drive lead generation. The role involves planning and executing campaigns across multiple platforms, optimizing CRM systems, and supporting digital innovation. The ideal candidate should possess a degree in marketing or related fields, have at least 3 years of experience in digital marketing, and demonstrate strong analytical skills. Full-time employment with competitive compensation is offered.

Qualifications

• 23 years experience in managing paid media, SEO, email/automation, web, and analytics.
• Experience in financial services/education or regulated environments is advantageous.
• Proven track record delivering lead-gen and conversion targets.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns.
• Manage lead generation targets and report on ROI.
• Coordinate supplier incentives and create marketing content.
• Drive social media growth and enhance brand engagement.
• Produce performance reports for digital campaigns.

Skills

Digital channels understanding

CRM systems proficiency

Strong interpersonal skills

Proactiveness

Education

Degree/Diploma in Marketing Communications, Digital Marketing or related

Tools

Zoho

Google Ads

GA4

Email automation tools

Microsoft Excel

Microsoft PowerPoint

Job description

A leading financial services company in Roodepoort seeks a Digital Marketing Specialist to enhance brand initiatives and drive lead generation. The role involves planning and executing campaigns across multiple platforms, optimizing CRM systems, and supporting digital innovation. The ideal candidate should possess a degree in marketing or related fields, have at least 3 years of experience in digital marketing, and demonstrate strong analytical skills. Full-time employment with competitive compensation is offered.