General Manager

LulaBet; Cape Town; On-site; ZAR 700 000 - 900 000; Full time

Job summary

A leading iGaming company in Cape Town seeks a Senior Operations Manager to oversee sportsbook and casino operations. The role requires at least 7 years in iGaming, including senior management experience. You will be responsible for operational efficiency, compliance with South African regulations, and collaboration across teams. The ideal candidate will have a proven track record in player operations and team leadership and will thrive in a fast-paced environment. This full-time position offers an opportunity to shape the future of digital betting in South Africa.

Qualifications

• Minimum 7 years experience in iGaming with strong exposure to sportsbook and casino operations.
• At least 3 years in a senior operational or management role within a regulated environment.
• Proven expertise in player operations platform management.

Responsibilities

• Manage day-to-day sportsbook and casino operations including customer service.
• Own delivery of KPIs across revenue margin retention and player experience.
• Ensure full compliance with South African gaming regulations.

Skills

iGaming experience

CRM execution

Data-driven decision-making

Leadership skills

Compliance knowledge

Education

Bachelor’s degree in Business Operations or related field

Tools

CRM systems

BI tools

Job description

Key Responsibilities

1. Operational Leadership

• Manage day-to-day sportsbook and casino operations including marketing trading CRM payments and customer service.
• Develop and implement operational frameworks and processes to drive efficiency quality and scalability.
• Ensure seamless collaboration between internal teams; finance product tech compliance marketing and support.
• Maintain operational readiness for new product releases promotions and platform updates.

2. Performance & Commercial Delivery

• Own delivery of KPIs across revenue margin retention and player experience.
• Oversee forecasting budgeting and daily performance tracking against key metrics.
• Identify and act on opportunities to increase player lifetime value optimize margins and reduce costs.
• Work closely with the MD and Finance team to align operational execution with commercial objectives.
• Ensure timely and accurate reporting to management with actionable insights.

3. Compliance & Governance

• Ensure full compliance with South African gaming regulations and provincial licensing conditions.
• Oversee internal processes related to AML KYC responsible gaming and data protection.
• Liaise with regulators and compliance officers to ensure smooth operational oversight and audit readiness.
• Promote a culture of integrity and accountability across all departments.

4. Product & Technology Alignment

• Collaborate with the Product and Technology teams to improve platform stability user experience and feature delivery.
• Translate operational needs into technical requirements to enhance automation andefficiency.
• Support product innovation by providing operational feedback and real-world market insight.
• Stay informed on emerging technologies market trends and competitor developments in iGaming.

5. Team Management & Development

• Lead and develop cross-functional operational teams setting clear goals and KPIs.
• Foster a culture of ownership innovation and continuous improvement.
• Mentor team leads in data literacy process excellence and agile execution.
• Partner with stakeholders to build out future capability as the group scales.

6. Partner & Stakeholder Coordination

• Manage key supplier relationships (platforms payment providers affiliates and data feeds).
• Support group-level initiatives that span B2B and B2B2B channels ensuring operationalalignment.
• Collaborate with group exec teams to leverage shared assets and insights.

Qualifications : Required :

• Minimum 7 years experience in iGaming with strong exposure to sportsbook andcasino operations.
• At least 3 years in a senior operational or management role within a regulated environment.
• Proven expertise in player operations platform management and CRM execution.
• Strong understanding of South African regulatory frameworks and compliance practices.
• Demonstrated ability to build and lead operational teams in fast-paced scaling environments.
• Data-driven mindset with the ability to interpret KPIs dashboards and player analytics todrive decisions.
• Hands‑on familiarity with CRM BI and operational analytics tools

Preferred :

• Experience working in B2B or B2B2B gaming technology businesses.
• Proven experience bridging commercial goals with product and technology execution.
• Bachelors degree in Business Operations Technology or related field.

Key Competencies :

• Entrepreneurial builder mindset with operational discipline
• Deep domain knowledge of iGaming and digital entertainment
• Analytical and commercially astute
• Technology‑literate and process‑oriented
• Excellent leadership communication and decision‑making skills
• Resilient adaptable and solutions‑driven

Performance Metrics :

• Revenue growth and profitability within operational budgets
• Player acquisition retention and engagement rates
• Platform uptime and operational efficiency
• Compliance health and audit outcomes
• Team delivery and performance KPIs

Additional Information

Why Join Us

Be part of a technology‑first iGaming group with a footprint across B2B B2B2B andB2C sectors.

Take ownership of the operational core of a growing South African‑licensed business.

Work alongside experienced leaders innovators and technologists in a culture thatrewards initiative and results.

Help shape the next generation of digital betting and gaming experiences in South Africaand beyond.

Remote Work: No

Employment Type: Full-time

Key Skills

Restaurant Experience,Hospitality Experience,Interviewing,Management Experience,Profit & Loss,Employment & Labor Law,Sanitation,Leadership Experience,P&L Management,Restaurant Management,Retail Management,Recruiting