Freelancer - Group Account Director

Wunderman Thompson; Johannesburg; Hybrid; ZAR 900,000 - 1,200,000; Full time

Job summary

A leading marketing agency in Johannesburg is seeking an experienced Group Account Director to drive strategic communications and oversee client relationships. This role involves leading teams, managing account budgets, and ensuring campaign execution aligns with client goals. Candidates should have a strong background in integrated marketing with over 8 years in a client-facing role and a Bachelor’s degree in a relevant field. The position follows a hybrid work model, fostering collaboration and creativity.

Benefits

Hybrid work model

Professional development opportunities

Qualifications

• 8+ years of experience in a client-facing role within an advertising agency or marketing communications environment.
• Proven track record of successfully managing and growing client relationships.
• Strong understanding of integrated marketing communications and digital marketing strategies.

Responsibilities

• Serve as the primary point of contact for senior-level clients.
• Lead the development and execution of strategic account plans.
• Manage account budgets effectively and ensure profitability.

Skills

Client relationship management

Strategic planning

Team leadership

Analytical skills

Communication skills

Education

Bachelor’s degree in marketing, Communications, or a related field

Job description

Who We Are:
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

The Group Account Director is one of the highest points of contact for Client. Drives insightful communications strategies and creative. Is proactive on the Clients business, overseeing the activation of effective communication campaigns cost effectively and timeously.

Oversees the activities of AD/AM /AE’s in all areas of the account and ensures quality creative and strategy. Develops skills base within the immediate team and builds strong and enduring client-agency working relationships.

What you will do

Client Leadership & Strategic Planning

• Serve as the primary point of contact for senior-level clients, building and nurturing strong, trusted relationships.
• Lead the development and execution of strategic account plans that align with client business objectives and drive growth.
• Proactively identify and pursue new business opportunities within existing accounts.
• Conduct regular business reviews with clients, providing insightful analysis, strategic recommendations, and progress updates.
• Stay abreast of client industry trends, competitive landscape, and consumer insights to inform strategic planning.

Team Leadership & Development

• Lead, inspire, and mentor a team of Account Directors, Account Managers, and Account Executives.
• Foster a collaborative and high-performing team environment.
• Delegate effectively, provide clear direction, and empower team members to excel in their roles.
• Conduct regular performance reviews, identify development opportunities, and support the professional growth of team members.

Campaign Development & Execution

• Lead the development of integrated communication strategies across all channels, including digital, social, traditional, and experiential.
• Guide the creative briefing process, ensuring clear articulation of client objectives, target audience insights, and desired outcomes.
• Collaborate closely with creative teams to develop innovative and effective campaign concepts.
• Champion creative excellence, providing constructive feedback and ensuring alignment with client brand guidelines.
• Oversee campaign implementation, ensuring projects are delivered on time, within budget, and to the highest standards.

Financial Management & Reporting

• Manage account budgets effectively, tracking expenses, and ensuring profitability.
• Develop accurate project estimates and scope of work.
• Prepare and present client invoices and financial reports.
• Identify and mitigate potential financial risks.

What you’ll need

• Bachelor’s degree in marketing, Communications, or a related field.
• 8+ years of experience in a client-facing role within an advertising agency or marketing communications environment.
• Proven track record of successfully managing and growing client relationships.
• Strong understanding of integrated marketing communications and digital marketing strategies.
• Excellent communication, presentation, and interpersonal skills.
• Exceptional organizational and time management skills with the ability to manage multiple projects simultaneously.
• Strong analytical and problem-solving skills.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

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