Ecommerce Landing Page Designer (Urgent Hire)

Paper Plan Group; Remote; ZAR 200 000 - 300 000; Part time

Job summary

A dynamic digital design agency in South Africa is seeking an experienced Ecommerce Landing Page Designer to lead the creation of high-converting landing pages. This role combines aesthetics with performance, prioritizing user experience. Ideal candidates will have proven skills in Figma, direct-response design, and an understanding of how to effectively translate marketing strategies into engaging designs. Fluency in creating mobile-first layouts is essential for success in this position.

Qualifications

• Experience in designing high-converting ecommerce landing pages.
• Ability to create mobile-first designs that prioritize user experience.
• Familiarity with A/B testing and modular layout approaches.

Responsibilities

• Design mobile-first ecommerce landing pages that convert.
• Translate marketing messages into visual design effectively.
• Maintain brand consistency across all landing pages.

Skills

Fluency in Figma

Understanding of direct-response design and digital funnels

Strong visual communication skills

Layout and hierarchy skills

Job description

Ecommerce Landing Page Designer (Urgent Hire)

We’re looking for an experienced Ecommerce Landing Page Designer who understands how to turn traffic into conversions through clear, compelling, and mobile-first design.

This is not just a design role.

It’s a role for someone who understands buyer psychology, funnel logic, and how visual hierarchy influences purchasing decisions.

If you’ve built landing pages that perform, especially for ecommerce or beauty brands, we’d love to speak with you.

The Role

You will lead the design of a new set of landing pages that support our paid acquisition funnels.

The ideal candidate is someone who can combine aesthetics with performance, understands how to communicate benefits quickly, and designs with user experience as the priority.

This role requires strong attention to detail, speed of execution, and familiarity with modular, test-ready layout approaches.

Key Responsibilities

• Design high-converting ecommerce landing pages with a mobile-first approach.
• Translate marketing messages and product value propositions into clear visual hierarchy.
• Build layouts that support A/B testing (swappable modules, alternate structures).
• Create multiple variations for different messaging angles, use cases, and conversion objectives.
• Incorporate strong CTA visibility and conversion best practices across layouts.
• Maintain consistency with brand identity, typography, tone, and color palette.
• Prepare files in Figma with organized layers, reusable components, and clear structure.
• Provide responsive (desktop + mobile) versions for all landing page concepts.
• Iterate based on feedback and market performance insights.

What You’ll Design

You will create multiple landing page styles including but not limited to :

• Direct conversion pages
• Usage guidance / education pages
• Subscription-focused conversion pages
• Promotional pages (discount or seasonal messaging)
• Urgency-driven or limited-time offer pages
• Gamified user experience pages (e.g., reward wheel pop-up designs)

Every page should be optimized for clarity, simplicity, fast decision-making, and accessibility.

Skills & Experience

Required

• Fluency in Figma
• Understanding of direct-response design and digital funnels
• Ability to translate marketing strategy into actionable design
• Strong visual communication, layout, and hierarchy skills

Nice to Have

• Experience with Amazon product ecosystem or similar marketplaces
• Understanding of conversion tracking and CRO principles
• Beauty or wellness brand experience
• Experience collaborating with marketing, growth, or creative teams

You’ll Thrive Here If You

• Think in systems rather than one-off designs
• Work quickly without sacrificing quality
• Love iteration and optimization
• Understand that simplicity often converts better than complexity
• Can receive feedback objectively and refine efficiently
• Care about the user experience as much as the visual aesthetic

Remote

• Project-based contract with potential for future ongoing collaboration
• Immediate start

How to Apply

Please include : Rate or pricing structure