Digital Commercial Transformation Lead

Medtronic; Wes-Kaap; On-site; ZAR 750 000 - 950 000; Full time

Job summary

A global healthcare technology leader is looking for a Digital Commercial Transformation Lead based in Gauteng, South Africa. This role focuses on driving innovative digital marketing strategies and requires a strong background in marketing communications and analytics. The ideal candidate will possess a Bachelor's degree and 3-5 years of relevant experience in a similar role. A competitive salary and flexible benefits package are included as part of the compensation. Join a team passionate about transforming patient outcomes.

Benefits

Competitive salary

Flexible benefits package

Short-term incentives

Qualifications

• 3-5 years of experience in digital marketing.
• Experience with marketing automation tools and digital outreach platforms.
• Proven track record in leveraging analytics for business growth.

Responsibilities

• Develop and implement marketing strategies for digital accounts.
• Design lead generation strategies using marketing automation.
• Generate actionable insights through data analysis.

Skills

Marketing strategy

Change management

Data analysis

Communication

Collaboration

Education

Bachelor's degree

Tools

Marketing automation tools

Microsoft Office

Job description

A Day in the Life

We are an organisation driven to create the extraordinary. For more than 70 years, we've pioneered purpose-driven healthcare technology, continually pushing boundaries to transform patient outcomes. The Digital Commercial Transformation Lead will drive digital-first marketing strategies to support digital sales objectives. This role will develop and execute integrated marketing communication strategies, leverage analytics to identify business growth opportunities, and champion change management for new ways of working. The Lead will collaborate with cross-functional teams to ensure adaptability and impact in South Africa markets, optimizing customer engagement through innovative, data-driven campaigns.

This role operates within a dynamic, matrix-driven environment and requires close collaboration across regional and functional teams. The Digital Commercial Transformation Lead role will be based in Gauteng with regular engagement across the HUB. Travel will be required to support customers, teams, and key stakeholders. Success in this position requires strong cross-functional partnership, effective communication, and the ability to lead with agility in a fast-paced and highly accountable commercial environment.

Responsibilities

• Develop and implement marketing strategies for digital accounts, including segmentation, targeting, call-to-action, and key messaging for selected portfolios.
• Design and execute lead generation strategies using remote communication tools and marketing automation platforms.
• Generate actionable insights through data analysis, reporting on campaign effectiveness, and making data-driven decisions to optimize marketing and sales performance.
• Map and optimize the customer journey to ensure a seamless experience from awareness to conversion.
• Produce and execute customer communication tailored to target audiences.
• Support business development by identifying new opportunities and recommending enhancements to systems and processes.
• Champion change management by promoting new ways of working and fostering a culture of innovation and adaptability.
• Collaborate cross-functionally with commercial organization, analytics, customer operations and marketing teams to achieve business objectives.

Qualifications

• 3-5 years of experience in a similar position.
• Bachelor’s degree with relevant experience.
• Requires mastery of a specialty area and full knowledge of industry practices, typically obtained through advanced education combined with experience.
• Proven experience in marketing strategy, communication, and analytics.
• Demonstrated ability to identify and capitalise on new business opportunities.
• Strong change management skills and openness to innovative approaches.
• Experience with marketing automation tools and digital outreach platforms.
• Excellent communication and collaboration skills, with the ability to work cross-functionally.
• Analytical mindset with proficiency in generating insights from data.
• Ability to work independently and manage multiple projects simultaneously.
• Proficiency in Microsoft Office and other relevant software is highly advantageous in this role.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.

Benefits & Compensation

• Competitive salary and flexible benefits package.
• Short-term incentive called the Medtronic Incentive Plan (MIP).

About Medtronic

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions. Our Mission – to alleviate pain, restore health, and extend life – unites a global team of 95,000+ passionate people. We are engineers at heart, putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

Equal Employment Opportunity

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

E-Verify

This employer participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here (https://www.e-verify.gov/employees).