Purpose Statement
- To be a client engagement technical expert and apply data, systems, and engineering expertise to support, track, develop, and improve client engagement programmes, campaigns, and prompts throughout the client engagement lifecycle.
- To conceptualise, articulate, design, and build Client Relationship Management (CRM) solution designs tailored to specific communication programmes, campaigns, and prompt business requirements.
Experience
Minimum:
- 2-3 years of technical CRM experience in a client relationship environment or business engineering, understanding data, modelling, selection, systems, and integration points from a client-centric perspective.
- At least 1 year of experience working on Salesforce Marketing Cloud and/or other CRM platforms.
- Experience working cross-functionally with multiple stakeholders.
- Experience operating in an environment practicing Agile methodology.
Ideal:
- Over 2 years’ experience in Customer Engagement (CE), understanding data, modelling, selection, systems, and integration points from a client-centric view.
- Over 2 years of program or business engineering project experience.
Qualifications (Minimum)
- A relevant tertiary qualification in SAFe Program Consultant (SPC) or similar.
Qualifications (Ideal or Preferred)
- Honours Degree in Information Technology or a related field.
Knowledge
Minimum:
- Salesforce Marketing Cloud
- Salesforce CRM
- Process engineering
- Analytics and modelling
- System integration, APIs
- Customer relationship management principles, tools, and methods
- Understanding of data, modelling, selection, systems, and integration points from a client-centric perspective.
- Stakeholder engagement and management principles and practices
- Agile methodology
Ideal:
- Customer Experience (CX) or Customer Engagement (CE) journey mapping
- Technical CRM program development
- AI modelling
- Digital channel development and integration
Skills
- Analytical skills
- Communication skills
- Interpersonal and relationship management skills
- Planning, organizing, and coordination skills
- Problem-solving skills
Conditions of Employment
- Clear criminal and credit record