Category Strategist

Bebeeportfolio; Johannesburg; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A leading retail company in Johannesburg is looking for a Product Portfolio Specialist to drive sales growth and optimize product assortment. The role entails developing strategies based on market trends, conducting market analyses, and monitoring product performance. The ideal candidate should hold a Bachelor's degree in Business, Marketing, or a related field and have over 5 years of experience in product or category management, preferably in the retail or FMCG sector. Strong knowledge of marketing and sales principles is essential.

Qualifications

• 5+ years of experience in buyer, product or category management in a retail or FMCG environment.
• Solid knowledge of category management, marketing, and sales principles.

Responsibilities

• Develop and implement category-specific strategies in line with market trends and customer needs.
• Conduct market analysis to identify opportunities for growth and innovation.
• Oversee product selection, pricing, and lifecycle management.
• Track and analyze product performance metrics, including sales, margin, and inventory turnover.

Skills

Market analysis

Product assortment optimization

Sales growth strategy

Customer engagement

Education

Bachelor's degree in Business, Marketing, Supply Chain or a related field

Job description

Product Portfolio Specialist

The Product Portfolio Specialist drives sales growth, optimizes product assortment, and ensures alignment with the company's overall offer strategy.

Key Responsibilities

• Develop and implement category-specific strategies in line with market trends and customer needs.
• Conduct market analysis to identify opportunities for growth and innovation.

Customer Focus

• Understand customer preferences and incorporate feedback into product portfolio strategies.
• Ensure a seamless and engaging customer experience within the product category.

Product Management

• Oversee product selection, pricing, and lifecycle management.
• Collaborate with suppliers to negotiate favorable terms and ensure product quality.

Performance Monitoring

• Track and analyze product performance metrics, including sales, margin, and inventory turnover.
• Implement corrective actions to address underperforming areas.

Qualifications, Skills and Experience

• Bachelor's degree in Business, Marketing, Supply Chain or a related field.
• 5+ years of proven experience in buyer, product or category management or a similar role preferably in a retail or FMCG environment.
• Solid knowledge of category management, marketing and sales principles.