Campaign Manager/IGaming – CLCMI

Armstrong Appointments; Randburg; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading performance marketing agency in South Africa is seeking two Campaign Managers to oversee Affiliate and Acquisition campaigns. The ideal candidates should have at least 2 years of experience in digital marketing, particularly in the iGaming sector, possess strong analytical skills, and be proficient in tools like Google Analytics and Power BI. This role requires meticulous attention to detail and the ability to work under tight deadlines, with a salary starting at R40k.

Qualifications

• Minimum 2 years of experience in digital marketing or campaign management (iGaming preferred).
• Strong understanding of the iGaming / online casino or sportsbook environment.
• Advanced proficiency with campaign tracking tools and analytics dashboards.

Responsibilities

• Own the end-to-end setup of acquisition and affiliate campaigns.
• Monitor campaign performance against defined KPI benchmarks.
• Conduct regular A/B and multivariate tests to improve acquisition efficiency.

Skills

Operational thinking

Data confidence

Strong Excel

Data reporting

A/B testing

Attention to detail

Excellent communication

Education

Tertiary qualification in Marketing or Commerce

Tools

Google Analytics

Power BI

Income Access

Optimove

Everflow

Job description

We are seeking two highly analytical, detail-driven Campaign Managers to join our performance marketing team. These roles are critical in ensuring that all campaigns connected to our Affiliate and Acquisition channels are accurately set up, tightly monitored, and optimized for maximum ROI. Candidates must have strong operational thinking, data confidence, and a solid understanding of the online gaming/iGaming environment.

Qualifications

Minimum 2 years’ experience in a digital marketing or campaign management role (iGaming preferred).

• Experience working with affiliate networks, tracking systems, or CRM tools (Income Access, Optimove, Everflow, Google Analytics, etc.).
• Strong Excel and data reporting skills; familiarity with BI tools (e.g., Power BI or Looker) advantageous.
• Tertiary qualification in Marketing, Commerce, or a related field ideal but not mandatory.

Criteria

Campaign Setup & Management

• Own the end-to-end setup of acquisition and affiliate campaigns — from tracking links and bonus code creation to QA and live deployment.
• Monitor campaign performance daily against defined KPI benchmarks (CPA, FTDs, ROI, CTR, Conversion Rates).
• Ensure all tracking integrations, links, and landing pages function flawlessly across devices and platforms.
• Conduct regular A/B and multivariate tests to continually improve acquisition efficiency.
• Maintain and optimize the bonus code library to support tailored promotions and acquisition initiatives.
• Run consistent competitor audits to benchmark promotional positioning and conversion opportunities.

Affiliate & Internal Collaboration

• Work hand-in-hand with Affiliate Managers to align campaign mechanics, promo assets, and landing page funnels.
• Provide affiliates with accurate tracking, creative materials, and campaign data to drive optimal performance.
• Collaborate closely with BI, DEV, and Design teams to resolve campaign issues quickly and ensure timely launches.
• Deliver actionable campaign performance reports with recommendations for scaling, pausing, or optimizing spend.
• Manage post-campaign analysis and compile insights into structured performance reviews.

Required Skills & Attributes

• Deep understanding of the iGaming / online casino or sportsbook environment.
• Advanced proficiency with campaign tracking tools, analytics dashboards, and bonus code systems.
• Excellent data interpretation skills — able to translate trends into clear, actionable insights.
• High accuracy and attention to detail — nothing escapes your eye.
• Confident communicator with both technical and creative teams.
• Strong organizational ability to manage multiple campaigns under fast-moving deadlines.
• Ownership mindset — proactive, solutions-driven, and accountable for results.

Salary

R40k +

A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.