CRM Specialist

sweater; Saudi Arabia; On-site; SAR 150,000 - 200,000; Full time

Job summary

A leading company in customer relationship management in Saudi Arabia is seeking a passionate CRM Specialist to drive customer retention and engagement. The successful candidate will manage CRM strategies, analyze customer data, and design personalized journeys using tools like CleverTap, Braze, and WebEngage. This role offers the opportunity to collaborate with various teams and innovate ways to enhance customer experiences.

Qualifications

• Ability to manage CRM strategies for retention and loyalty.
• Proficiency in analyzing customer data and user behavior.
• Experience in designing customer journeys and lifecycle campaigns.

Responsibilities

• Manage and implement CRM strategies to increase customer retention.
• Analyze customer data to identify segments and understand behavior.
• Design and execute customer journeys and lifecycle campaigns.

Skills

Data-driven

Detail-oriented

Experience with CRM tools

Customer-centric approach

Tools

CleverTap

Braze

WebEngage

Job description

We are looking for a passionate CRM Specialist to manage and execute customer relationship strategies that enhance retention, loyalty, and engagement. The ideal candidate will be data-driven, detail-oriented, and experienced in CRM tools such as CleverTap, Braze, or WebEngage.

You’ll play a key role in building personalized customer journeys, analyzing performance, and optimizing campaigns to deliver exceptional customer experiences.

Key Responsibilities

• Manage and implement CRM strategies to increase customer retention and improve loyalty.
• Analyze customer data to identify segments and understand user behavior.
• Design and execute customer journeys and lifecycle campaigns using platforms like CleverTap, Braze, or WebEngage.
• Prepare weekly and monthly analytical reports to evaluate campaign performance and insights.
• Collaborate closely with Marketing, Tech, and Customer Service teams to enhance the overall customer experience.
• Conduct A/B testing before campaign launches to ensure message accuracy and timing effectiveness.
• Continuously review and validate data within the CRM platform to ensure accuracy and resolve any issues.
• Propose creative and innovative ideas to boost customer engagement and retention.