Sales Development Representative

GENTY recruitment; A distancia; MXN 970,000 - 1,324,000; Jornada completa

Descripción de la vacante

A recruitment firm is seeking a Sales Development Representative (SDR) for a fully remote position. The SDR will focus on generating qualified leads within the senior living sector by conducting high-volume outreach through various channels. Ideal candidates will possess strong sales experience, proven KPI achievements, and exceptional communication skills. This position supports a growing sales team with the goal of expanding the company's reach in senior living communities.

Formación

• Minimum 3 years of sales experience, preferably in B2B services.
• Proven success in hitting KPIs for outreach and meetings.
• Strong communication skills, both written and verbal.

Responsabilidades

• Generate qualified leads and book appointments for sales team.
• Conduct high-volume outreach via email, phone, and LinkedIn.
• Maintain accurate CRM records in HubSpot.
• Follow up on opportunities and nurture dormant accounts.

Conocimientos

Sales Experience

B2B Sales

Time Management

Customer Service

Cold Calling

Herramientas

HubSpot

Descripción del empleo

This is a remote position.

Job Description: Sales Development Representative (SDR)

Position: Full-Time

Department: Sales

Reports To: Senior Sales/Account Manager

Location: Remote (U.S. based)

About Mo Better Entertainment (MBE)

Mo Better Entertainment (MBE) provides music educational fitness and cultural programming to senior living communities across the Mid‑Atlantic region. We currently serve 200 communities and are scaling toward major multi‑state expansion. Our mission is to enrich the lives of older adults through high‑quality reliable and joyful experiences. We are growing rapidly and building a high‑performing sales team to support our expansion to $5M annual revenue.

Role Overview

The Sales Development Representative (SDR) is responsible for generating qualified leads and booking sales appointments for our senior‑level sales team. This is a high‑activity outreach role focused on contacting Activity Directors, Executive Directors and regional leadership within senior living communities. You will be the first point of contact shaping the impression prospects have of MBE and playing a key role in expanding our reach across new states and communities.

Key Responsibilities

• Conduct high‑volume outbound outreach (email, phone, LinkedIn, HubSpot sequences) to senior living communities.
• Qualify leads based on budget, needs, scheduling frequency and decision‑making authority.
• Book discovery calls and demos for the Senior Sales Representative.
• Maintain accurate and timely CRM records in HubSpot.
• Follow up consistently with open opportunities and nurture cold or dormant accounts.
• Understand MBE's programming offerings to clearly articulate value and suitability to prospective clients.
• Meet or exceed weekly and monthly KPIs (calls, emails, booked meetings, SQLs).
• Collaborate closely with the sales team to refine messaging, identify lead patterns and improve targeting.
• Represent MBE with professionalism, empathy and strong communication, given our clients serve older adults.

Requirements

Required Qualifications

• 13 years of sales experience (SDR, inside sales or BDR) preferably in:
  • B2B services
  • Healthcare / senior living
  • Education, wellness, fitness or entertainment programs
• Proven success hitting outreach and meeting‑setting KPIs.
• Strong written and verbal communication skills.
• Experience using CRM software (HubSpot preferred).
• Ability to work independently, manage time effectively and stay highly organized.
• Comfortable making outbound calls and following structured outreach cadences.

Preferred Qualifications

• Experience selling to senior living or healthcare decision‑makers.
• Background in community engagement, wellness education or recreation services.
• Prior remote work experience.
• Familiarity with HubSpot workflows, sequences and sales automation.

Key Performance Indicators (KPIs)

• Daily Outreach: 60–100 total touches (mix of calls, emails, LinkedIn).
• Meetings Booked: 6–10 per week.
• SQL Conversion Rate: 20–30%.
• CRM Hygiene: 100% of activities consistently logged.

Success Profile

• Energetic, resourceful and self‑motivated.
• Comfortable in a mission‑driven environment.
• Strong at empathetic communication.
• Able to handle a volume‑based sales rhythm.
• Coachable and eager to grow into a full‑cycle sales role over time.

Key Skills

Sales Experience, B2B Sales, Time Management, Customer Service, Cold Calling, Retail Sales, Territory Management, Upselling, Product Demos, Outside Sales, Medicare, negotiation

Employment Type

Full Time

Experience

years

Vacancy

1