Remote Brand Marketing Lead — Health & Wellness Growth

Phifer &Amp; Company; Puebla de Zaragoza; A distancia; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A health and wellness company is seeking a Brand Marketing Manager to be the strategic steward of its brand identity and voice. In this remote role, you will lead initiatives that deepen customer connection and drive brand awareness. Responsibilities include developing brand strategies, managing messaging, and collaborating across teams. Ideal candidates should have over 5 years of brand management experience in health or consumer goods, along with skills in digital marketing and content strategy. Competitive salary and benefits are offered.

Servicios

Competitive salary

Performance-based bonuses

Health insurance

Dental insurance

Vision insurance

Formación

• 5+ years of brand management experience, ideally in health, wellness, or consumer goods.
• Experience with digital marketing, content strategy, and consumer insights.
• Ability to thrive in a fast-paced, remote-first environment.

Responsabilidades

• Develop and execute brand strategy aligned with company goals and customer insights.
• Own brand messaging and storytelling across channels.
• Collaborate with cross-functional teams to ensure brand consistency.
• Lead market research and competitive analysis.
• Manage brand calendar and campaign planning.

Conocimientos

Brand management

Digital marketing

Content strategy

Consumer insights

Descripción del empleo

A health and wellness company is seeking a Brand Marketing Manager to be the strategic steward of its brand identity and voice. In this remote role, you will lead initiatives that deepen customer connection and drive brand awareness. Responsibilities include developing brand strategies, managing messaging, and collaborating across teams. Ideal candidates should have over 5 years of brand management experience in health or consumer goods, along with skills in digital marketing and content strategy. Competitive salary and benefits are offered.