Integrated Marketing Lead - Hybrid & Brand Growth

Ipfdigital; Ciudad de México; Híbrido; MXN 400,000 - 600,000; Jornada completa

Descripción de la vacante

A financial services company is seeking an Integrated Marketing Manager in Mexico City. The role involves leading and aligning all marketing functions while ensuring cohesive strategies across channels. The ideal candidate has solid experience in marketing campaigns and excellent communication skills. The organization promotes a hybrid working model and values work-life balance, offering various benefits including free weekly lunch and unlimited medical attention.

Servicios

Work with the best team in a startup environment

Hybrid working model

Work Leave Permissions additional to the Law

Work Life Balance Program

Free Lunch once per week

Various team building events throughout the year

Unlimited online Medical Attention

Self – care

Formación

• Solid experience in branding, marketing campaigns, and public relations.
• Excellent communication, writing, and presentation skills.
• Analytical capacity to measure campaign impact and adjust strategies.
• Ability to manage budgets and meet deadlines.
• Strong media relations skills.

Responsabilidades

• Analyze market, competition, and trends.
• Define and execute brand strategy.
• Develop integrated marketing strategies.
• Lead and coordinate cross-functional marketing teams.
• Oversee campaign development from concept to execution.

Conocimientos

Branding

Marketing campaigns

Public relations

Communication skills

Analytical skills

Organization

Multitasking

Crisis management

Fluency in English

Educación

Degree in Marketing or related field

Herramientas

Asana

Trello

Descripción del empleo

A financial services company is seeking an Integrated Marketing Manager in Mexico City. The role involves leading and aligning all marketing functions while ensuring cohesive strategies across channels. The ideal candidate has solid experience in marketing campaigns and excellent communication skills. The organization promotes a hybrid working model and values work-life balance, offering various benefits including free weekly lunch and unlimited medical attention.