Digital Marketing Specialist

Remote Hero; A distancia; MXN 728,000 - 1,094,000; Jornada completa

Descripción de la vacante

A Marketing Agency based in Mexico is seeking a Mid-Senior Digital Marketing Specialist to manage various channels including SEO, Google Ads, and outbound email campaigns. The ideal candidate must have at least 3 years of experience, strong analytical skills, and the ability to effectively manage multiple client accounts. Responsibilities include optimizing campaigns, creating social media content, and providing detailed performance reports. This is a full-time position with opportunities for professional growth.

Formación

• 3 years of hands-on experience in digital marketing.
• Solid understanding of SEO principles and tools.
• Experience with Google Ads and Meta Ads.

Responsabilidades

• Execute and optimize SEO strategies.
• Manage client accounts and campaign deliverables.
• Plan and manage Google Ads and Meta Ads campaigns.
• Handle outbound email outreach and performance monitoring.
• Create and schedule social media content.

Conocimientos

Digital marketing

SEO principles

Google Ads

Meta Ads

Email marketing

Client account management

Data analysis

Communication

Herramientas

Google Search Console

SEMrush

Ahrefs

Klaviyo

Descripción del empleo

Contract Details

• ?? Contract Type: This is an Independent Contractor role, managed through Remote Hero for dedicated work with the client.
• ?? Working Hours: Full-Time position (40 hours per week).

About the Client

Our client is a results-driven U.S.-based marketing and growth agency dedicated to helping businesses achieve significant organic visibility and sustained digital expansion. They specialize in executing targeted strategies that deliver measurable ROI for their diverse clientele.

About the Role

We're looking for a versatile, hands‑on Digital Marketing Specialist who can confidently manage multiple channels, campaigns, and client accounts. This role is perfect for someone with 3 years of experience who's hungry to grow, highly proactive, and able to execute across SEO, paid ads, outbound email, and social media. You should be comfortable managing day‑to‑day tasks, optimizing performance, and providing clear reporting.

Digital Marketing & Campaign Management

• Execute and optimize SEO strategies (on‑page, off‑page, keyword research, tracking).
• Manage client accounts and serve as the main point of contact for campaign updates and deliverables.
• Plan, launch, and manage Google Ads campaigns (Search, Display, Performance Max).
• Run Meta Ads campaigns (Facebook / Instagram), including audience targeting, creatives, and performance tracking.

Email Marketing & Outbound Outreach

• Responsible for managing outbound email outreach using email warm‑up software.
• Build targeted prospect lists based on ideal customer profiles and campaign goals.
• Craft effective cold email sequences that drive engagement and conversions.
• Warm up domains and sending accounts to protect deliverability and maintain high inbox placement.
• Monitor outreach performance, analyze deliverability, and troubleshoot inbox placement issues.
• Continuously improve messaging, subject lines, and campaign structure through testing and analytics.
• Manage and optimize warm, cold, and automated flows using Klaviyo or similar platforms.

Content & Social Media

• Create and schedule social media content across major platforms.
• Assist in building content calendars and engagement strategies.
• Monitor social performance and suggest improvements.

Reporting & Optimization

• Track campaign performance across all channels and provide weekly / monthly reports.
• Analyze data to identify trends, wins, and optimization opportunities.
• Ensure all deliverables are executed on time with strong attention to detail.

Required Skills & Expertise

• 3 years of hands‑on experience in digital marketing.
• Solid understanding of SEO principles and tools (e.g., Google Search Console, SEMrush, Ahrefs).
• Experience with Google Ads and Meta Ads.
• Strong email marketing skills, including outbound email strategy, sequencing, and deliverability best practices.
• Experience using email warm‑up platforms and outreach tools.
• Ability to manage multiple client accounts at once.
• Good communication skills and a proactive, “get‑it‑done” mindset.
• Comfortable building reports and explaining results to clients.

Bonus Skills (Nice to Have)

• Experience with CRM tools.

Who You Are

A scrappy, organized, data‑driven marketer who loves juggling different tasks and channels. You're not senior yet, but you can handle yourself and execute like a beast. You enjoy taking ownership, solving problems, and continuously improving results.

How to Apply

• Complete the application form (you'll be sent the link after expressing interest).
• Screening interview with our recruitment team.
• Interview with the client.
• Final decision – some candidates may have a second client interview before an offer is made.
• We're looking forward to learning more about you!

Other Details

• Seniority level: Mid‑Senior level
• Employment type: Full‑time
• Job function: Marketing
• Industries: Marketing Services