A Scalable Growth Leader

Bebeegtm; Xico; Presencial; MXN 70,000 - 90,000; Jornada completa

Descripción de la vacante

A leading tech company in Mexico is seeking a skilled GTM Operations Manager to drive operational excellence. You will optimize and scale systems connecting marketing, sales, and customer success. This role requires 7+ years of B2B Operations experience, expert proficiency in HubSpot, and a proven ability to implement lead scoring models. Join a team dedicated to innovation and making a significant impact as we grow rapidly.

Formación

• 7+ years of experience in B2B Operations with a proven track record in a high-growth startup.
• Expert-level proficiency in HubSpot, including advanced campaign management.
• Experience unifying GTM systems across Marketing, Sales, and Customer Success.

Responsabilidades

• Own the design, integration, and optimization of the marketing, sales, and CS tech stack.
• Establish a standardized campaign structure to improve attribution clarity.
• Build a full-funnel lead-to-cash framework including scoring and routing.

Conocimientos

B2B Operations

Marketing Automation Tools

CRM systems

Lead Scoring Models

Campaign Management

Analytical Skills

Herramientas

HubSpot

LinkedIn

Apollo

Descripción del empleo

Transform your career with a leading role in operational excellence. We are seeking a skilled GTM Operations Manager to drive scalability, measurability, and growth across our GTM functions.

This is an exciting opportunity for a seasoned professional to leverage their expertise in marketing operations, sales ops, and customer success to make a meaningful impact on our business. Job Description: As a key member of our team, you will be responsible for architecting, optimizing, and scaling the systems, processes, and data models that connect marketing, sales, and customer success into one unified engine.

You will be the structural backbone behind our lead-to-renewal lifecycle, ensuring data accuracy, operational alignment, and insight-driven decision‑making that accelerates pipeline velocity and drives sustainable growth.

Key Responsibilities

• Own the design, integration, and optimization of our marketing, sales, and CS tech stack (HubSpot, LinkedIn, Apollo, and supporting tools)
• Ensure accurate data flow, field mapping, and documentation that aligns Marketing, Sales, and CS into one system of record
• Partner with IT and Finance on system security, access governance, compliance, and audit readiness
• Continuously evaluate and evolve the stack to support future stages of scale

Campaign Operations & Demand Generation Enablement

• Establish and implement a standardized campaign hierarchy structure across all Demand Gen programs to improve attribution clarity and ensure consistent tracking across all lifecycle stages
• Build repeatable campaign playbooks and timeline templates that reduce campaign‑build time to one week while maintaining quality and consistency
• Redesign campaign taxonomy to support better attribution, reporting, and cross‑functional alignment
• Operationalize the new Funnel Journey framework across lifecycle stages, ensuring seamless handoffs and tracking

Funnel Management & Revenue Process Design

• Build and operationalize a full‑funnel lead‑to‑cash framework including scoring, routing, lifecycle definitions, pipeline structure, and opportunity hygiene
• Optimize lead nurturing and scoring by refining MQL criteria and automating follow‑up workflows to boost MQL‑to‑SQL conversion rates
• Implement nurture streams for inactive leads and update lead scoring models for better qualification
• Deploy Time‑Decay scoring models and establish protocols to delete old dead leads
• Align cross‑functional teams on standardized definitions (MQL, SAL, SQL, Closed‑Won, Renewal) to ensure clarity and consistency
• Design guided selling workflows, sales playbooks, and automated processes that improve lead quality, conversion efficiency, and forecast reliability

Qualifications

• 7+ years of experience in B2B Operations (Revenue, Marketing, or Sales) with a proven track record of success in a high‑growth startup environment with complex buyer journeys
• Expert‑level, hands‑on proficiency in HubSpot (Marketing Hub & CRM) including advanced campaign management, data hygiene, attribution modeling, and lifecycle automation
• Significant experience with other Marketing Automation Tools, Sales Ops Tools and CRM systems with the ability to evaluate business needs agnostic of a dedicated toolset
• Demonstrated experience unifying GTM systems and teams across Marketing, Sales, and CS
• Proven track record of implementing lead scoring models, nurture programs, and attribution frameworks that drive measurable improvements in conversion rates
• Experience redesigning campaign structures and taxonomies to improve reporting accuracy and cross‑functional alignment
• Highly analytical with proven ability to build executive dashboards and translate complex data into clear strategic recommendations
• Comfort working in ambiguity with a builder's mindset, able to create structure from scratch and evolve systems as the business grows
• Strong collaborator with a track record of influencing cross‑functional stakeholders and creating alignment around shared revenue goals

Why You Should Join Us

We are a pioneer in AI‑powered facial authentication, shaping the next generation of trust and identity.

As we scale fast, you'll have the opportunity to make a direct and meaningful impact on our next phase of growth and help define how the world sees us.

Join a team that moves boldly, challenges convention, and believes innovation starts with integrity.