Social Media Executive

Scarlett Indonesia; Jakarta Barat; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading beauty brand in Indonesia is seeking a dynamic individual to create engaging content across social media platforms. The role involves acting as on-screen talent for videos, developing campaigns, and analyzing performance metrics. We are looking for someone with a Bachelor's degree in Marketing or related fields, strong social media skills, and creativity in content creation. Join us at Scarlett Indonesia to be a part of our exciting journey in the beauty industry.

Qualifications

• 1 year proven experience in the beauty industry.
• Strong knowledge of social media trends and analytics.
• Skilled in managing campaigns and leading content ideation.

Responsibilities

• Act as an on-screen talent for brand videos.
• Develop and execute content aligned with brand campaigns.
• Produce and manage high-quality video content.

Skills

Social media trends

Content performance analysis

Video editing (CapCut, Canva, Adobe Premiere)

Creative mindset

Copywriting

Communication (Bahasa and English)

Education

Bachelor's Degree in Marketing, Communication, Art & Photography, Digital Media

Job description

About Scarlett Indonesia

Founded in 2017, Scarlett Indonesia has rapidly emerged as one of the leading local brands in beauty and personal care. As a fast-growing company, we have built a strong presence across both online and offline platforms.

Our growth is driven by our innovative product offerings, passionate team, and the support of over 5 million organic followers on Instagram and e-commerce channels.

With a bold vision to become Indonesia’s number one beauty and personal care brand, we invite you to be part of our journey and #BeOurSTARlett!

Qualifications

• Bachelor's Degree in Marketing, Communication, Art & Photography, Digital Media, or related field
• Has a year proven experiences to work in beauty industry is a
• Strong knowledge of social media trends, analytics, and content performance
• A creative-minded person that has strong knowledge of social media trends, analytics, and content performance
• Skilled in content briefing, copywriting, and trend adaptation in Instagram and TikTok
• Proficient in video editing (CapCut, Canva, or Adobe Premiere).
• Able to lead content ideation, manage campaigns, and guide junior team
• Have good communication skills both in Bahasa and English

Responsibilities

• Act as an on-screen talent for brand video content across social media platforms
• Develop and execute content aligned with brand campaigns and content pillars
• Produce and manage monthly video content deliverables by ensuring consistent and high-quality brand presence across channels
• Execute campaign-based social media activities, including content rollout and amplification
• Monitor performance, analyze insights, and provide optimization recommendations
• Prepare regular social media performance reports
• Collaborate with PR, Creative, Marketing, and E-Commerce teams

Why Scarlett Indonesia?

At Scarlett Indonesia, time flies beautifully as we stay focused on building, growing, and achieving meaningful milestones through memorable experiences.

With our GLOW UP culture, we aim to build and empower a talented workforce that drives business growth through innovation, collaboration, and a positive work culture.

#BeOurSTARlett and illuminate your path to success in the dynamic world of beauty and personal care.