Performance Marketing Assistant Manager

PT Lock & Lock Indonesia; Jakarta Selatan; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading consumer goods company in Jakarta Selatan seeks a Digital Marketing Specialist for its E-Commerce Division. The role involves crafting digital marketing strategies, managing online campaigns across platforms like Google Ads and Facebook, and analyzing performance metrics. Ideal candidates should have a Bachelor's degree in a related field, 3-5 years of experience in digital marketing, and strong analytical skills. Join a dynamic team and contribute to innovative marketing efforts aimed at enhancing customer engagement.

Qualifications

• 3-5 years of experience in digital marketing or paid media management.
• Proven track record of optimizing paid campaigns.
• Fluency in English required.

Responsibilities

• Develop data-driven marketing strategies to meet goals.
• Plan and manage online advertising campaigns.
• Analyze performance metrics and optimize campaigns.

Skills

Performance marketing

Digital advertising

Data analysis

Communication skills

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Google Ads

Meta Ads Manager

TikTok Ads

Job description

About us

PT Lock & Lock Indonesia is a subsidiary of the global consumer goods giant, Lock & Lock. As a leading provider of high‑quality kitchen and home storage solutions, we are dedicated to delivering innovative products that make our customers' lives easier. With a strong focus on sustainability and customer satisfaction, we strive to create a positive impact in the communities we serve. Join our team and be a part of our exciting journey as we continue to grow and expand our presence in the Indonesian market.

About the role

Join our dynamic team at PT Lock & Lock Indonesia as a Digital Marketing specialist and be part of the Online (E‑Commerce) Division. You will be responsible for shaping our digital marketing strategy and driving online engagement with our customers. This is an exciting opportunity to leverage your expertise in digital and search marketing to help our company reach new heights.

Job Description

• Creating data‑driven marketing strategies to reach specific business goals.
• Planning, launching, and managing online advertising campaigns across platforms like Google Ads, Facebook, Instagram, and others.
• Monitoring campaign performance, analyzing key metrics, and making adjustments to improve ROI.
• Identifying and segmenting target audiences to maximize ad relevance and engagement.
• Enhancing landing pages and user experience to increase conversions.
• Allocating and managing advertising budget efficiently to maximize results.
• Providing detailed reports and insights on campaign performance and ROI to stakeholders.
• Monitoring and analyzing conversion funnels, recommending improvements through landing page optimization, targeting, and A/B testing.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.
• Minimum 3‑5 years in performance marketing, digital advertising, or paid media management.
• Track record of managing and optimizing paid campaigns to achieve measurable results (CPC, CPA, ROAS, etc.).
• Good knowledge of Google Ads, Meta Ads Manager, TikTok Ads, and other digital advertising platforms.
• Experience managing marketing budgets and performance across multiple platforms.
• Strong communication and collaboration skills to work with creative and content teams.
• Fluency in English is a must.