Paid Performance Specialist

Seven Retail; Daerah Khusus Ibukota Jakarta; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A forward-thinking company in Jakarta seeks a dedicated Performance Marketing Specialist. The role involves managing end-to-end performance marketing processes across Google Ads, Meta Ads, and TikTok Ads, aimed at optimizing conversions and revenue. Successful candidates will have 3-5 years of experience in performance marketing, along with strong analytical skills and the ability to collaborate effectively. This position is an exciting opportunity to drive impactful marketing strategies in a dynamic environment.

Qualifications

• 3–5 years of hands-on experience in performance marketing.
• Proven ability to manage and optimize paid campaigns.
• Familiarity with SEO and other digital channels is a plus.

Responsibilities

• Own end-to-end performance marketing execution across various platforms.
• Develop and execute paid acquisition strategies for traffic and revenue.
• Monitor campaign performance and identify optimization opportunities.

Skills

Performance marketing execution

Google Ads

Meta Ads

TikTok Ads

Analytical skills

A/B testing

Communication skills

Education

Bachelor’s degree in Marketing or Business

Tools

Marketing analytics tools

Job description

Responsibilities

• Own end-to-end performance marketing execution, from planning and setup to optimization and scaling across Google Ads, Meta Ads, and TikTok Ads.

• Develop and execute paid acquisition strategies to drive traffic, conversions, and revenue across multiple objectives.

• Monitor and analyze campaign performance on a regular basis to identify optimization opportunities and improve ROI.

• Plan and run continuous A/B testing across creatives, audiences, formats, and bidding strategies.

• Manage campaign structure, budgets, and performance pacing to ensure efficient spend and target achievement.

• Prepare weekly and monthly performance reports, including channel analysis, key insights, and clear action plans.

• Collaborate closely with Brand and Marketing teams to ensure alignment between performance campaigns and broader marketing initiatives.

• Stay up to date with platform best practices and industry trends to continuously improve campaign effectiveness.

Preferred Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.

• 3–5 years of hands-on experience in performance marketing, with strong executional experience in Google Ads, Meta Ads, and TikTok Ads.

• Proven ability to manage, optimize, and scale paid campaigns across multiple objectives (traffic, conversion, revenue).

• Strong analytical skills with the ability to interpret performance data and turn insights into clear optimization strategies.

• Comfortable running A/B tests and performance experiments to improve campaign outcomes.

• Familiarity with marketing and analytics tools used for paid media performance tracking.

• Experience or understanding of SEO and other digital channels is a plus, but not mandatory.

• Strong communication skills and ability to collaborate effectively with cross-functional teams.