Marketing in Store Brand Visual Merchandising Junior Associate

Cermati.com; Daerah Khusus Ibukota Jakarta; On-site; IDR 30.000 - 60.000; Full time

Job summary

An established industry player is seeking a Marketing Manager to enhance brand presence through effective visual merchandising and customer experience strategies. In this pivotal role, you will be responsible for ensuring that the store's visual identity aligns with brand guidelines and seasonal campaigns. You'll lead a team to standardize training on customer service and product knowledge while analyzing sales data and customer feedback to drive improvements. Join a dynamic team that values creativity and strategic thinking, and make a significant impact on the brand's success.

Qualifications

• 3+ years of experience in offline branding and marketing communication.
• Proficient in creating documents and presentations.

Responsibilities

• Ensure store's visual identity adheres to brand guidelines.
• Manage product displays to create an appealing shopping environment.

Skills

Marketing Communication

Team Leadership

Analytical Skills

Strong Communication Skills

Strategic Planning

Job description

Job Description

• Ensure the store's visual identity (logo, colors, layout) and customer experience adhere to brand guidelines.
• Develop in-store POP merchandising and oversee the implementation of visual merchandising strategies to enhance brand presence.
• Manage the presentation of products and displays to create an appealing shopping environment.
• Standardize store staff training on brand guidelines, customer service protocols, and product knowledge to ensure consistency.
• Monitor brand and marketing assets across all regions.
• Ensure displays align with brand guidelines and seasonal campaigns.
• Gather and analyze customer feedback to identify areas for improvement in the store environment.
• Manage the budget for store branding and marketing activities.
• Analyze sales data and customer feedback to identify trends and evaluate branding initiatives.

Qualifications

• At least 3 years of experience in marketing, particularly offline branding, marketing communication, and marketing materials.
• Proficient in creating documents, tables, and presentations.
• Experience in leading a team.
• Strong communication skills.
• Ability to create reports.
• Strategic planning and analytical skills.