Junior Brand Manager

PT. Proline Innovation Indonesia; Banten; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading beauty firm in Banten is seeking an experienced Brand Manager to develop and execute marketing plans that drive growth. The successful candidate will have over five years of experience in brand marketing within the skincare or beauty industry, demonstrate strong analytical skills, and be proficient in social media management. This role requires excellent time management and leadership skills.

Qualifications

• Minimum 1 year’s experience as a Brand Manager or minimum 5 years' in brand marketing in skincare or beauty.
• Experience in large-scale campaigns and brand strategy.
• Ability to manage multiple projects simultaneously.

Responsibilities

• Develop and execute brand marketing plans.
• Plan and monitor campaigns and sales performance.
• Work closely with social media and content teams.

Skills

Business mindset

Analytical skills

Social media expertise (Instagram, TikTok)

Strong leadership

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Excel

Job description

Responsibilities

• Develop and execute brand marketing plans to drive growth and maintain brand health, while identifying key issues and opportunities.
• Plan and monitor campaigns and sales performance; identify opportunities and recommend improvements.
• Identify solutions and make recommendations to improve effectiveness based on performance monitoring.
• Work closely with the social media specialist, KOL specialist, livestream team, and content creators to deliver flawless brand experiences across touchpoints.
• Manage budgets effectively.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 1 year’s experience as a Brand Manager or minimum 5 years' experience as Brand Marketing in the skincare or beauty industry.
• Strong business mindset, analytical skills, and social media expertise (Instagram, TikTok).
• Experience in large-scale campaigns, events, brand strategy, and promotions.
• Familiar with brand activation, branding/visibility, advertising, and market pricing analysis.
• Passion for growth, excellent time management, and strong leadership skills.
• Able to manage workload and multiple projects simultaneously.
• Proficient in Excel and data-driven decision-making.