Data Analyst

GoTo Group; Daerah Khusus Ibukota Jakarta; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading digital ecosystem in Indonesia is seeking a Data Analyst for its Financial E-commerce Lending team. In this role, you will analyze user behavior and identify growth opportunities that enhance user value. Your work will directly impact business strategy and help shape lending products across the ecosystem. The ideal candidate has at least 2 years of experience in business intelligence analysis, is familiar with SQL, Python, and Tableau, and possesses strong collaborative skills. This is an onsite role located in Jakarta.

Qualifications

• 2+ years of hands-on experience on Business Intelligence analysis.
• Familiar with SQL, Python and Tableau.
• Good understanding of ecommerce business and lending products.
• Good collaborative skill and stakeholder management.
• Self-starter who thrives in a fast-paced environment.

Responsibilities

• Analyze GoPayLater and GoPay Pinjam user lifetime behavior.
• Quantify and prioritize business impact for growth opportunities.
• Collaborate with GTM team for cross-selling users to other use cases.
• Work with product and risk teams to improve user engagement and retention.

Skills

Business Intelligence analysis

SQL

Python

Tableau

Ecommerce business understanding

Stakeholder management

Job description

About the Role

As a Data Analyst in the GoTo Financial E-commerce Lending team, you’ll analyze GoPayLater user behavior across platforms and uncover growth opportunities that drive long-term user value. Your insights will directly influence business strategy and help shape the future of our lending products across the e-commerce ecosystem (including TTS and Tokopedia). If you’re excited about building data-driven impact in a fast-growing lending space, this role is for you.

What You Will Do

• Understand and analyze GoPay Later and GoPay Pinjam user lifetime behavior on Toko/TT, identify growth strategy to have significant impact on user lifetime value
• Quantify and prioritize the business impact for implementation of growth opportunities identified, and able to translate data insights to executional actions.
• Collaborate with the Gojek/Gopay GTM team for cross-selling users to other use cases beyond ecommerce with LTV as main goal
• Work with product and risk teams team to understand the metrics and articulate the support needed to improve engagement and retention of users

What You Will Need

• 2+ years of hands‑on experience on Business Intelligence analysis
• Familiar with SQL, Python and Tableau
• Good understanding of ecommerce business and lending products
• Good collaborative skill and stakeholder management, especially with mid‑platform support functions such as product and risk.
• A self‑starter with the ability to thrive in a fast‑paced, dynamic environment and adapt to changing market conditions.

About the Team

The GoTo Financial E-commerce Lending team is a dynamic, fast‑paced group with a flat structure that encourages collaboration and ownership. We rely on data‑driven decision‑making to shape our strategy, optimize our products, and unlock new opportunities. You’ll work closely with cross‑functional partners and contribute directly to high‑impact initiatives across the business.

About GoTo Group

GoTo Group is the largest digital ecosystem in Indonesia with its mission to “Empower Progress” by offering technological infrastructure and solutions for everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on‑demand transportation services, food and grocery delivery, logistics and fulfillment, as well as financial and payment services through the Gojek and GoTo Financial platforms. It is the first platform in Southeast Asia that hosts these crucial cases in a single ecosystem, capturing the majority of Indonesia’s vast consumer household.

About Gojek

Gojek is Southeast Asia’s leading on‑demand platform and pioneer of the multi‑service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.

About GoTo Financial

GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.

GoTo and its business units, including Gojek and GoToFinancial (“GoTo”) only post job opportunities on our official channels on our respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo’s official recruitment channels.

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