Creative Strategist (Bandung Based, WFO)

MANUSA; Kota Bandung; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading creative agency in Bandung is seeking a Creative Strategist to develop innovative campaign ideas aligned with brand objectives. The ideal candidate should have a Bachelor's degree and 2-3 years of experience in a strategic role, ideally in a creative agency. You will collaborate with various teams and present concepts confidently. Strong portfolio and excellent communication skills are essential.

Qualifications

• 2-3 years of proven experience in a strategy or planning role, preferably at a creative agency.
• Have a portfolio demonstrating strategic thinking.
• Insatiable desire to understand people, culture, trends, and business challenges.

Responsibilities

• Develop innovative campaign ideas and creative concepts.
• Collaborate with teams to execute ideas across all channels.
• Monitor and analyze campaign performance using data.

Skills

Strategic thinking

Creative storytelling

Market research

Collaboration

Verbal communication

Written communication

Education

Bachelor's degree in relevant field

Tools

Digital analytics tools

Job description

Responsibilities

• Develop innovative campaign ideas and creative concepts that align with brand strategy and business objectives.
• Turn research, market insights, and audience understanding into compelling storytelling and impactful messaging.
• Collaborate closely with creative, marketing, and production teams to ensure ideas are executed seamlessly across all channels.
• Stay ahead of industry trends, consumer behaviors, and cultural shifts to keep our creative work fresh and relevant.
• Present creative strategies and campaign concepts confidently to both internal teams and clients, providing clear reasoning behind ideas.
• Monitor and analyze campaign performance, using data to refine and improve future creative approaches.
• Maintain brand consistency while pushing for originality and innovation in all creative outputs.

Requirements

• Bachelor\'s degree in a relevant field.
• 2-3 years of proven experience in a strategy or planning role, preferably at a creative agency.
• Have portfolio demonstrating strategic thinking, including examples of creative briefs, case studies, or campaign strategies.
• Familiarity with digital analytics tools.
• Insatiable desire to understand people, culture, trends, and business challenges.
• Ability to weave data and insights into a compelling narrative that inspires creative teams.
• Excellent verbal and written communication skills.
• Ability to handle constructive feedback, adapt to changing project needs, and maintain a positive attitude under pressure.