Brand Activation Manager

PT Asia Prima Konjac; Surabaya ꦱꦸꦫꦧꦪ; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading developer of Konjac products in Surabaya is seeking a Brand Activation Manager to lead brand strategy and execute marketing campaigns. The ideal candidate has a minimum of 5 years in brand management, proven success in executing campaigns, and excellent project management skills. You will develop brand activation strategies, collaborate across teams, and analyze campaign performance. This full-time role offers professional development and a supportive work environment, aiming to enhance brand engagement and awareness.

Benefits

Professional development opportunities

Competitive remuneration

Employee benefits for work-life balance

Qualifications

• Minimum 5 years of experience in brand management or brand activation roles.
• Proven track record of successful brand activation campaigns.
• Excellent project management skills with timely and budget delivery.

Responsibilities

• Develop and implement brand activation strategies for marketing objectives.
• Collaborate with teams to execute brand events and marketing activities.
• Monitor and analyze performance of brand initiatives.

Skills

Brand management

Project management

Creative thinking

Data analysis

Communication

Job description

About the role

As the Brand Activation Manager at PT Asia Prima Konjac, you will play a crucial role in driving the company's brand strategy and executing impactful marketing campaigns. Based in Surabaya, East Java, this full-time position will see you leading the development and implementation of innovative brand activations to enhance customer engagement and increase brand awareness.

PT. Asia Prima Konjac is a leading developer of Konjac products, offering a range of premium Hydrocolloids Ingredients for the food and dairy sectors. We are committed to advancing food technology and innovating the industry.

What you'll be doing

• Develop and implement effective brand activation strategies to support the overall marketing objectives.
• Collaborate with cross‑functional teams to conceptualise and execute engaging brand events, promotions and experiential marketing activities.
• Manage end‑to‑end planning and delivery of brand activation campaigns, ensuring adherence to budgets and timelines.
• Monitor and analyse the performance of brand activation initiatives, providing insights to inform future strategies.
• Stay up‑to‑date with industry trends and competitor activities to identify opportunities for innovative brand engagement.
• Build and maintain strong relationships with key partners, vendors and stakeholders.

What we're looking for

• Minimum 5 years of experience in brand management or brand activation roles, preferably in the consumer goods or retail industry.
• Proven track record of developing and implementing successful brand activation campaigns that drive customer engagement and awareness.
• Excellent project management skills with the ability to coordinate multiple stakeholders and deliver projects on time and within budget.
• Strong creative and strategic thinking abilities to conceptualise innovative brand experiences.
• Proficient in data analysis and reporting to measure campaign performance and inform future strategies.
• Effective communication and interpersonal skills to collaborate with cross‑functional teams and stakeholders.

What we offer

At PT Asia Prima Konjac, we are committed to providing our employees with a dynamic and supportive work environment. You will have access to ongoing professional development opportunities, competitive remuneration, and a range of employee benefits to support your work‑life balance. Join our passionate team and be a part of shaping the future of our iconic brand.

If you're excited about this opportunity and believe you have the skills and experience to succeed in this role, we encourage you to apply now.