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Global CRM Data Strategy Journey Planner
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Global CRM Data Strategy Journey Planner
Job summary
A global travel and tourism company in the UK is seeking a Global CRM Strategy and Journey Planner. This pivotal role focuses on enhancing customer experiences through effective journey planning and email campaign execution, while leveraging data insights. Key qualifications include Salesforce Marketing Cloud expertise, journey building mastery, and proficiency in data analysis tools. The position offers an annual salary of up to £70,000, a 10% bonus, and flexible remote working options.
Benefits
Qualifications
- Expertise in designing and managing intricate email journeys, including audience segmentation, automation.
- Solid grasp of data visualisation tools.
- Ability to enhance customer engagement and deliver personalised communication strategies.
Responsibilities
- Plan customer journeys and execute email campaigns.
- Perform data-driven reporting and lead conversion analysis.
- Provide strategic insights from Salesforce data.
Skills
Tools
Step into an exciting opportunity with a global travel and tourism company, where you can play a pivotal role in shaping customer experiences. As a Global CRM Strategy and Journey Building Lead, you will be instrumental in enhancing customer engagement, delivering personalised communication strategies, and driving significant revenue growth.
The role combines customer journey planning and email campaign execution with data-driven reporting, lead conversion analysis, and strategic insights from Salesforce data to optimise engagement and revenue.
Salesforce Marketing Cloud Expertise: SQL and AMPscript
Journey Builder Mastery – Expertise in designing and managing intricate email journeys, including audience segmentation, automation, and ensuring a personalised approach to customer communication.
Data Analysis Proficiency – A solid grasp of data visualisation tools such as Power BI, Tableau, or Excel.
Up to £70,000 per annum
Flexible remote working
10% annual bonus
BUPA healthcare
Travel discounts
If you think you're the right fit for the role, please apply! No sponsorship provided!
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.