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Content Creator Huddersfield Marketing Full time Permanent

At Buy It Direct, we are investing in our future; we’re looking to recruit a talented Content Creator to join our team.

As a Content Creator at Buy It Direct, you will be responsible for developing and executing our content strategy to align with our business goals. Your role will encompass a wide range of tasks to enhance our online presence and engage our audience across various marketing channels.

1. Create and deliver marketing campaigns across all channels, including web, point of sale, social media, and other platforms.
2. Generate visually compelling content using Adobe Creative Suite (Photoshop, Illustrator, etc.).
3. Write persuasive copy for various campaigns, audiences, and channels.
4. Analyze, report, and respond to website metrics, social media analytics, and SEO metrics to improve performance.
5. Produce high-quality, engaging content for the website, social media, email, blogs, campaigns, and other marketing channels.
6. Collaborate and influence stakeholders, working with the wider marketing team to develop a content strategy that aligns with business objectives.
7. Write user-focused and SEO-optimized copy to meet commercial goals.
8. Develop social media content and campaigns, able to react to changing priorities in a fast-paced and commercially driven environment.
9. Monitor web and social media analytics data to track user engagement, identify trends, and make data-driven decisions to optimize content performance (e.g., GA4 and Google Search Console).
10. Create and edit video and photo content that is on-brand and relevant to our audience.
11. Ensure all content adheres to brand guidelines and tone of voice.

1. Experience in content creation and copywriting in a similar role, ideally in a commercially driven retail or product environment.
2. Proficiency in Adobe Creative Suite.
3. Excellent knowledge of SEO and familiarity with relevant tools, including Google Analytics and Search Console.
4. A deep understanding of communication and marketing channels.
5. A proven record of creating and implementing social media plans with experience in managing and scheduling content for social channels such as Instagram, Facebook, and TikTok.
6. Experience using a variety of analytical tools with the ability to interpret data to make commercial decisions and drive performance.
7. Excellent writing and editing skills, with a strong attention to detail.
8. Experience in content management systems (CMS) is an advantage, alongside some HTML knowledge.
9. Previous experience in photography and video editing tools is an advantage.

If you're a creative thinker with commercial acumen, excellent communication skills, and a passion for creating compelling marketing content that drives results, we want to hear from you!

At Buy It Direct, we dare to be different. We've built this business from the ground up to become one of the UK's largest and fastest growing online retailers turning over £ million with a target of doubling in size over the next three years. We are proud of the products and services we provide across our six well recognised, award-winning online brands including Laptops Direct, Appliances Direct, Better Bathrooms and Furniture. We listen, learn and challenge the status quo, paying attention to the details that matter and want to delight our customers by putting them at the heart of what we do, to really understand what matters to them.

39.5

• Healthcare cash plan
• Free parking
• Birthday off after a year
• Holiday purchase scheme so you can get that work-life balance
• Staff discount scheme
• Agile working
• Autonomy to make a difference!